Abstract: An at least partially buoyant decoy apparatus for use in the water is provided that mimics the look of a diving or feeding animal. The decoy comprises in various embodiments an exterior shaped at least partially in the shape of an animal, a propeller, a power source, and a motor, wherein the propeller and a power source are operationally coupled to a motor such that the powered motor is capable of acting on the propeller to create a downward thrust relative to the water line of the body of water in which the decoy resides to make the decoy apparatus move dip or dive into the water for a period of time, to be released back to the surface when the motor ceases to act on the propeller.