Patents by Inventor Chenhui Zhai

Chenhui Zhai has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Customizing requested electronic content based on requesting entity information and contextual information
    Patent number: 10592512
    Abstract: Techniques are provided for dynamically generating content. A request for content about a first entity is received from a client device. In response to receiving the request, an identity of a second entity of the client device is determined. Based on the identity, attributes of the second entity are identified. It is determined whether the attributes satisfy targeting criteria of a campaign that was initiated by the first entity. In response to determining that the attributes satisfy the targeting criteria, a first number of entities that (i) share one or more attributes in common with the second entity and (ii) satisfy the targeting criteria is determined. Also, a second number of entities that share the one or more attributes in common with the second entity is determined. A ratio is calculated based on the two numbers. First content that specifies the ratio is sent to the client device for display.
    Type: Grant
    Filed: September 30, 2017
    Date of Patent: March 17, 2020
    Assignee: Microsoft Technology Licensing, LLC
    Inventors: Daniel Francis, Jeremy Lwanga, Chenhui Zhai, Jeffrey Wong, Xuan Lu, Wenjun Wu, Bijal Parikh, Sarah Yu, John Wu
  • CUSTOMIZING REQUESTED ELECTRONIC CONTENT BASED ON REQUESTING ENTITY INFORMATION AND CONTEXTUAL INFORMATION
    Publication number: 20190102439
    Abstract: Techniques are provided for dynamically generating content. A request for content about a first entity is received from a client device. In response to receiving the request, an identity of a second entity of the client device is determined. Based on the identity, attributes of the second entity are identified. It is determined whether the attributes satisfy targeting criteria of a campaign that was initiated by the first entity. In response to determining that the attributes satisfy the targeting criteria, a first number of entities that (i) share one or more attributes in common with the second entity and (ii) satisfy the targeting criteria is determined. Also, a second number of entities that share the one or more attributes in common with the second entity is determined. A ratio is calculated based on the two numbers. First content that specifies the ratio is sent to the client device for display.
    Type: Application
    Filed: September 30, 2017
    Publication date: April 4, 2019
    Inventors: Daniel Francis, Jeremy Lwanga, Chenhui Zhai, Jeffrey Wong, Xuan Lu, Wenjun Wu, Bijal Parikh, Sarah Yu, John Wu