Patents by Inventor Christopher C. Nocera

Christopher C. Nocera has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • METHOD AND SYSTEM FOR DETERMINING CORRELATIONS BETWEEN PERSONALITY TRAITS OF A GROUP OF CONSUMERS AND A BRAND/PRODUCT
    Publication number: 20140257990
    Abstract: A computer implemented system and method determines correlations between one or more personality traits of a group of consumers and one or more brand/product. A first collection of consumer motivations of the group of consumers are determined based on associations between possible consumer motivations and the one or more personality traits. A second collection of consumer motivations are derived from the first collection of consumer motivations, where each consumer motivation of the second collection has a correlation with the one or more brand/product. Correlations between the personality traits and the brand/product are determined and output by identifying which of the one or more personality traits contributed to each of the consumer motivations of the second collection based on the associations between the possible consumer motivations and the one or more personality traits from the group of consumers.
    Type: Application
    Filed: February 26, 2014
    Publication date: September 11, 2014
    Applicant: TipTap, Inc.
    Inventors: Daniel Cudgma, Christopher C. Nocera, Kyle A. Thomas