Abstract: Methods and systems of providing syndicated feeds are disclosed. Content metadata is received from a feed provider. At least one rule for syndicating to a feed receiver a content item that corresponds to the content metadata is identified. A request from the feed receiver for syndication of the content item is received. The content item is requested for the feed provider. The content item received from the feed provider is syndicated in real-time to the feed receiver according to the at least one rule.

Abstract: Methods and systems of providing advertisements to a user are disclosed. A user indication of preference for an item is received. A first hyperlink that references a first webpage of an advertiser is associated with an advertisement of the item if the user indication of preference for the item is indicative of a first level of interest in the item. A second hyperlink that references a second webpage of an advertiser is associated with an advertisement of the item is the user indication of preference for the item is indicative of a second level of interest in the item. The advertisement is presented to the user on an advertisement provider webpage.

Abstract: Methods and systems of verifying jobseeker information are disclosed. A request to verify jobseeker data can be received from a recruiter. An endorsement indicator that ratifies the validity of the jobseeker data can be requested from at least one endorsing partner. The request can be made to an endorsement module of the at least one endorsing partner. The endorsement indicator can be received from the endorsement module of the at least one endorsing partner.

Abstract: Subject matter disclosed herein relates to document classification and/or automated document classifier tuning. In an example embodiment, a document received from a user computing platform in an online database stored in a memory of a server computing platform may be classified based, at least in part, on a training set. Also for an example embodiment, the training set may be modified based, at least in part, on statistics gathered from user browsing behavior.

Abstract: An improved system and method for securing invocations for serving advertisements and instrumentation in online advertising is provided. An advertisement exchange server may provide services for publisher servers to add executable instructions to securely display online advertisements on a client device within allocated space of a web page of content published by the publisher servers. A client device may retrieve a document with added executable instructions and execute the executable instructions that may calculate a checksum, extract the internet protocol address of the publisher server, and send a request with the checksum and internet protocol address of the publisher server to retrieve an advertisement to display with content of the document. The advertisement exchange server may verify that the checksum is valid for the internet protocol address of the publisher server and may send the request to an advertiser server to serve an advertisement to the client device.

Abstract: Methods and systems of providing a rating of a recruiter are disclosed herein. A plurality of job listings to be posed is received from a recruiter. One or more modifications of at least one of the plurality of job listings are received within a period of time. A modification rate indicative of a rate at which a recruiter modifies job listings is calculated. The modification rate can be calculated by dividing the number of the one or more modifications by the number of the plurality of job listings posted by the recruiter. A recruiter profile can be tagged with a high modification indicator if the calculated modification rate is higher than a predetermined modification threshold.

Abstract: Subject matter disclosed herein relates to document classification and/or automated document classifier tuning.

Abstract: A method of establishing affinities among jobseekers is disclosed. The method comprises monitoring jobseeker activity on a web site. The jobseekers are correlated by a job ID based on jobs for which a jobseeker applies or views. A list of job IDs is sorted, with corresponding jobseekers IDs of jobseekers who have applied for or viewed a job among the list of job IDs converted to integers and grouped by job ID. An affinity is determined among jobseekers in groups according to a formula and jobseekers having an affinity with another jobseeker greater than a predetermined value are displayed to a recruiter.

Abstract: A system and method for automated search engine optimization (SEO) are disclosed. The automated SEO may analyze search query logs, or a search log database to determine popular concepts/units which may be automatically utilized to optimize a site or page for search engine results. The site or page is edited based on the automated SEO. In particular, the search log database may provide a unit frequency list reflecting the popularity of various units. The more popular units that are related to the content of the page may be used in the automated SEO of the page. The unit frequency list may be compared with the existing units of a page, so that the more popular concepts within the page may be emphasized.

Abstract: Methods and systems of providing a video resume are disclosed. An indication of a video resume template that is preferred by the recruiter is received. The video resume template can be indicative of at least one required characteristic to be present in the video resume. A video resume is received from a jobseeker. The video resume received from the jobseeker is formatted in accordance with the video resume template. The video resume is provided to the recruiter.

Abstract: Methods and systems of providing syndicated feeds are disclosed. Content metadata is received from a feed provider. At least one rule for syndicating to a feed receiver a content item that corresponds to the content metadata is identified. A request from the feed receiver for syndication of the content item is received. The content item is requested for the feed provider. The content item received from the feed provider is syndicated in real-time to the feed receiver according to the at least one rule.

Abstract: Methods and systems of creating online advertisements are disclosed herein. An advertisement creation request can be received from an advertiser. The advertisement creation request can be submitted by the advertiser to create an online advertisement associated with an advertisement campaign. Advertisement rules can be received from the advertiser. The advertisement rules can define how the online advertisement is to be created. A job listing can be posted on an online market. The job listing can be associated with an advertising job that entails the creation of the online advertisement according to advertisement rules. A proposal from an advertisement creator for performing the advertising job associated with the job listing can be received. The received proposal can be communicated to the advertiser.

Abstract: Methods and systems of providing a market for Internet assets are disclosed. A format protocol for implementing Internet assets is established. The format protocol is established by the marketplace provider. Asset metadata associated with an Internet asset can be received from an asset provider. The Internet asset is implemented using the established format protocol. An asset listing is posted on an online market of assets. The asset listing can include a portion of the asset metadata. A request for the Internet asset can be received. The request can be received from an asset consumer that can invoke the Internet asset using the format protocol.

Abstract: An improved system and method for predictive targeting in online advertising using life stage profiling is provided. A life stage profiling engine may be provided in an embodiment for generating a life stage profile for a user. A life stage profile may include a collection of events or a distribution of characteristics that may represent a life stage of a taxonomy of life stages that may be generated from online or offline events. The events and attributes may be categorized and assigned a probability that a user may belong to a particular life stage, and the life stage of a user may be determined using the assigned probabilities, for instance, by applying naïve Bayesian techniques. Predictive targeting may be applied, either online or offline, using life stage profiles to target users for receiving advertising, content, ecommerce offers or other electronic communications.

Abstract: Methods and systems of distributing coupons to a consumer are disclosed herein. A geographical location of the consumer is received. A set of merchants located within a predetermined distance from the geographical location is identified so that the merchants in the set of merchants are located within the vicinity of the consumer. A coupon that can be redeemed for purchase of merchandise of one of the set of merchants is further identified. The coupon can be delivered to an electronic wallet of the consumer. The electronic wallet can be accessible by the consumer through a data network such that the consumer can apply the coupon to the purchase of the merchandise from the merchant.

Abstract: Methods and systems of providing a rating of a recruiter are disclosed herein. A plurality of job listings to be posed is received from a recruiter. One or more modifications of at least one of the plurality of job listings are received within a period of time. A modification rate indicative of a rate at which a recruiter modifies job listings is calculated. The modification rate can be calculated by dividing the number of the one or more modifications by the number of the plurality of job listings posted by the recruiter. A recruiter profile can be tagged with a high modification indicator if the calculated modification rate is higher than a predetermined modification threshold.

Abstract: Methods and systems of providing advertisements to a user are disclosed. A user indication of preference for an item is received. A first hyperlink that references a first webpage of an advertiser is associated with an advertisement of the item if the user indication of preference for the item is indicative of a first level of interest in the item. A second hyperlink that references a second webpage of an advertiser is associated with an advertisement of the item is the user indication of preference for the item is indicative of a second level of interest in the item. The advertisement is presented to the user on an advertisement provider webpage.

Abstract: Methods and systems of verifying jobseeker information are disclosed. A request to verify jobseeker data can be received from a recruiter. An endorsement indicator that ratifies the validity of the jobseeker data can be requested from at least one endorsing partner. The request can be made to an endorsement module of the at least one endorsing partner. The endorsement indicator can be received from the endorsement module of the at least one endorsing partner.

Abstract: A method and system of providing monitoring of a job listing is disclosed. A request to post a job listing is received from a recruiter. An indication of interest in employment for a job represented by the job listing is received form a jobseeker. A determination is made as to whether the job listing is being monitored. The jobseeker information is placed in a monitored folder if the job listing is determined to be monitored. The monitored folder is a data folder that is accessible to the recruiter. Furthermore, the jobseeker information is placed in a non-monitored folder if the job is not to be monitored.