Abstract: The invention provides an oral care product suitable for the remineralisation of teeth, the product comprising: (i) a first composition having a non-aqueous liquid continuous phase including a thickening agent, a humectant, and an agent for the remineralisation of teeth; the agent for the remineralisation of teeth being a mixture of a calcium source and a phosphate source which, when delivered to the teeth results in the in situ generation of hydroxyapatite on teeth; (ii) a second composition having an aqueous liquid continuous phase including a thickening agent and a humectant, the second composition comprising at least 30% by weight water (by weight based on the total weight of the second composition), and less than 2.

Abstract: The invention provides a non-aqueous oral care composition with a liquid continuous phase comprising a thickening agent, a humectant, and a crystalline structuring agent, characterised in that the composition further comprises abrasive amorphous silica particles which are capable of acting as a booster to the cleaning ability of the composition and which have a weight mean particle size (d50) ranging from 3 to 15 microns. Preferred components are carboxyvinyl polymers as thickening agent, glycerin as humectant and solid polyethylene glycols such as polyethylene glycol 3000 as structuring agent. The composition may further comprise a liquid polyethylene glycol. The composition has improved appearance (in particular shine or glossiness) and improved squeezability, i.e. good rheology, even at high temperatures (such as 40° C.).

Abstract: An oral care composition comprising from 0.01 to 0.3% by weight of a pigment having a hue angle, h, in the CIELAB system of from 220 to 320 degrees, characterized in that the composition further comprises a soluble deposition aid for said pigment.