Patents by Inventor Clifford A. Brunk

Clifford A. Brunk has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Determining quality measures for web objects based on searcher behavior
    Patent number: 8290986
    Abstract: Techniques are provided for generating quality measures for items, including web pages, based on a “random searcher” behavior model. The random searcher behavior model takes into account “implicit” links between items, instead of or in addition to the explicit links. After identifying the implicit links between items, the implicit links may be used as the basis for generating quality measures for the items to which the implicit links point. A variety of types of implicit links are described. To facilitate the generation of quality measures for items based on implicit links, a graph of the implicit links may be constructed in a manner similar to a webgraph.
    Type: Grant
    Filed: June 27, 2007
    Date of Patent: October 16, 2012
    Assignee: Yahoo! Inc.
    Inventors: Alexandrin Popescul, Clifford A. Brunk, Nadav A. Zimak, Kostas Tsioutsiouliklis
  • Keyword bidding strategy for novel concepts
    Patent number: 7941436
    Abstract: A system and method are disclosed for identifying a keyword that is a novel concept or anomaly based on prior search results for the keyword. Advertisements may be sold for the keyword, or the keyword may be purchased or recommended for purchase based on anticipation of increased future searches on the keyword.
    Type: Grant
    Filed: November 30, 2006
    Date of Patent: May 10, 2011
    Assignee: Yahoo, Inc.
    Inventors: Alexandrin Popescul, Clifford A. Brunk, Byron Dom
  • DETERMINING QUALITY MEASURES FOR WEB OBJECTS BASED ON SEARCHER BEHAVIOR
    Publication number: 20090006357
    Abstract: Techniques are provided for generating quality measures for items, including web pages, based on a “random searcher” behavior model. The random searcher behavior model takes into account “implicit” links between items, instead of or in addition to the explicit links. After identifying the implicit links between items, the implicit links may be used as the basis for generating quality measures for the items to which the implicit links point. A variety of types of implicit links are described. To facilitate the generation of quality measures for items based on implicit links, a graph of the implicit links may be constructed in a manner similar to a webgraph.
    Type: Application
    Filed: June 27, 2007
    Publication date: January 1, 2009
    Inventors: Alexandrin Popescul, Clifford A. Brunk, Nadav A. Zimak, Kostas Tsioutsiouliklis
  • Keyword bidding strategy for novel concepts
    Publication number: 20080133503
    Abstract: A system and method are disclosed for identifying a keyword that is a novel concept or anomaly based on prior search results for the keyword. Advertisements may be sold for the keyword, or the keyword may be purchased or recommended for purchase based on anticipation of increased future searches on the keyword.
    Type: Application
    Filed: November 30, 2006
    Publication date: June 5, 2008
    Inventors: Alexandrin Popescul, Clifford A. Brunk, Byron Dom