Abstract: The present disclosure encompasses embodiments of nucleic acids comprising genetic elements which are useful for the detection of diseased cells.

Abstract: Techniques for detecting and presenting rewards for presence are disclosed. Presence of a mobile device within a building is detected based on a plurality of triggers including a degradation of a first signal and a concurrent improvement of a second signal. The triggers are identified by a client-side application of the mobile device or a corresponding server-side processor with which the client-side application is in communication and from which the client-side application is configured to automatically receive available rewards. In response to detecting presence within the building, the server-side processor determines that a user of the mobile device is eligible for a reward, and the reward is provided to the user via the client-side application at the mobile device.

Abstract: Techniques for detecting and presenting rewards for presence are disclosed. Presence of a mobile device within a building is detected based on a plurality of triggers including a degradation of a first signal and a concurrent improvement of a second signal. The triggers are identified by a client-side application of the mobile device or a corresponding server-side processor with which the client-side application is in communication and from which the client-side application is configured to automatically receive available rewards. In response to detecting presence within the building, the server-side processor determines that a user of the mobile device is eligible for a reward, and the reward is provided to the user via the client-side application at the mobile device.

Abstract: The present disclosure encompasses embodiments of nucleic acids comprising genetic elements which are useful for the detection of diseased cells.

Abstract: The present disclosure encompasses embodiments of nucleic acids comprising genetic elements which are useful for the detection of diseased cells.

Abstract: Techniques for detecting and presenting rewards for presence are disclosed. Presence of a mobile device within a building is detected based on a plurality of triggers including a degradation of a first signal and a concurrent improvement of a second signal. The triggers are identified by a client-side application of the mobile device or a corresponding server-side processor with which the client-side application is in communication and from which the client-side application is configured to automatically receive available rewards. In response to detecting presence within the building, the server-side processor determines that a user of the mobile device is eligible for a reward, and the reward is provided to the user via the client-side application at the mobile device.

Abstract: Techniques for detecting and presenting rewards for presence are disclosed. Presence of a mobile device within a building is detected based on a plurality of triggers including a degradation of a first signal and a concurrent improvement of a second signal. The triggers are identified by a client-side application of the mobile device or a corresponding server-side processor with which the client-side application is in communication and from which the client-side application is configured to automatically receive available rewards. In response to detecting presence within the building, the server-side processor determines that a user of the mobile device is eligible for a reward, and the reward is provided to the user via the client-side application at the mobile device.

Abstract: Techniques for detecting and presenting rewards for presence are disclosed. Presence of a mobile device within a building is detected based on a plurality of triggers including a degradation of a first signal and a concurrent improvement of a second signal. The triggers are identified by a client-side application of the mobile device or a corresponding server-side processor with which the client-side application is in communication and from which the client-side application is configured to automatically receive available rewards. In response to detecting presence within the building, the server-side processor determines that a user of the mobile device is eligible for a reward, and the reward is provided to the user via the client-side application at the mobile device.

Abstract: Providing rewards for purchases is disclosed. In some embodiments, electronic couponing data corresponding to an available reward offer for an item as well as an association of a loyalty identifier with the reward offer is provided to an electronic coupon processor; and in response to receiving an indication from the electronic coupon processor that the loyalty identifier was associated with a transaction in which the item was purchased, a user account is credited with a reward amount associated with the reward offer.

Abstract: The presentment and redemption system offers discounts directly to consumers through their mobile phones. The discounts are based upon the user of the mobile phone meeting a targeting criterion and the discounts are determined using the targeting criterion. Mobile phone users that do not meet the targeting criterion are not eligible for the discount. Because the discounts can be targeted to each individual consumer, there can be a better correlation between consumers' interests and the transmitted discounts.

Abstract: The detection system monitors WiFi wireless communications at a wireless device and detects a probe request associated with a location. The WiFi device may be a dedicated presence detection device or may offer access to internet and other services as a WiFi access point. A device identifier associated with the originating device may be a component of the probe request. Using the device identifier, the system can detect the presence of a consumer at the location associated with the wireless communications device and transmit information to the consumer based upon the device identifier.

Abstract: Techniques for providing a digital frequency card are disclosed. A digital frequency card provides an offer or reward upon completion of a prescribed set of one or more actions. In some embodiments, in response to receiving an indication of an occurrence of an action from a set of one or more prescribed actions associated with a digital frequency card of a user, information associated with the digital frequency card stored with respect to a user account of the user is automatically updated to reflect the occurrence of the action, and the user is automatically provided a current status of the digital frequency card.

Abstract: The transmission system transmits an encrypted identifier ultrasonically in an open-air environment using an ultrasonic transmitter. The ultrasonic identifier is associated with a location, which may be a store or a department within a store, and may be received by a microphone on a mobile phone. The identifier may be used to infer presence of the mobile phone user at the location associated with the identifier. The transmitter may include an ultrasonic transducer. The system may further provide a reward, responsive to inferring presence at the location.

Abstract: The optimization system monitors a mobile phone user's behavior in response to an offer for a reward and determines a good level for a product promotion. The determination may be made based upon the user's current response, past response patterns to various reward levels or a correlation between a user's behavior and the behavior corresponding to a class of users. The system can determine an offer level that maximizes the return on the profit or revenue from a potential purchase for which the offer applies.

Abstract: The optimization system monitors a mobile phone user's behavior in response to an offer for a reward and determines a good level for a product promotion. The determination may be made based upon the user's current response, past response patterns to various reward levels or a correlation between a user's behavior and the behavior corresponding to a class of users. The system can determine an offer level that maximizes the return on the profit or revenue from a potential purchase for which the offer applies.

Abstract: The optimization system monitors a mobile phone user's behavior in response to an offer for a reward and determines a good level for a product promotion. The determination may be made based upon the user's current response, past response patterns to various reward levels or a correlation between a user's behavior and the behavior corresponding to a class of users. The system can determine an offer level that maximizes the return on the profit or revenue from a potential purchase for which the offer applies.

Abstract: In some embodiments, techniques for rewarding presence include detecting a presence of a mobile phone within an enclosed space, transmitting information relating to the presence of the mobile phone within the enclosed space to a server computer, wherein the server computer processes an award for the presence of the mobile phone within the enclosed space, wherein the award is associated with a user account associated with the mobile phone; and receiving from the server computer information relating to the award.

Abstract: In some embodiments, techniques for rewarding presence include detecting a presence of a mobile phone within an enclosed space, transmitting information relating to the presence of the mobile phone within the enclosed space to a server computer, wherein the server computer processes an award for the presence of the mobile phone within the enclosed space, wherein the award is associated with a user account associated with the mobile phone; and receiving from the server computer information relating to the award.

Abstract: The presentment and redemption system offers discounts directly to consumers through their mobile phones. The discounts are based upon the user of the mobile phone meeting a targeting criterion and the discounts are determined using the targeting criterion. Mobile phone users that do not meet the targeting criterion are not eligible for the discount. Because the discounts can be targeted to each individual consumer, there can be a better correlation between consumers' interests and the transmitted discounts.

Abstract: The detection system monitors WiFi wireless communications at a wireless device and detects a probe request associated with a location. The WiFi device may be a dedicated presence detection device or may offer access to internet and other services as a WiFi access point. A device identifier associated with the originating device may be a component of the probe request. Using the device identifier, the system can detect the presence of a consumer at the location associated with the wireless communications device and transmit information to the consumer based upon the device identifier.