Abstract: The present invention to disclose a magnetic hanger reversibly and effectively fixable to a surface with a thin plane X-Y The plane's main axis X comprising a first edge X1 and an opposite second edge X2. The hanger characterized by having one or more non-flexible stiffening ribs provided substantially in parallel to the plane's main axis Y, having a width Wx<<(X2?X1), such that the hanger provided with flexibility along the main axis X, whilst being non-flexible in other directions, ensuring that peeling of the hanger from the surface is restricted to a direction parallel to the main axis X, starting from X1 or X2.