Patents by Inventor Dale Hannon

Dale Hannon has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Centralized development of advertising code
    Patent number: 11295349
    Abstract: Described are computer-based methods and apparatuses, including computer program products, for centralized deployment of advertising code. Advertising code is stored for use by a web page, the advertising code comprising at least one of vendor advertising code or vendor reporting code. An application programming interface is provided for the web page to access the advertising code, the application programming interface allowing the advertising code to be updated such that updated advertising code is automatically provided to the web page without changing source code that the web page uses to accesses the advertising code. A request for advertising code is received from the web page using the application programming interface. The advertising code is determined to be a most recently updated version of advertising code stored by the computing device. A response to the request can be generated using the advertising code. The response can be transmitted to the web page.
    Type: Grant
    Filed: January 23, 2018
    Date of Patent: April 5, 2022
    Assignee: Viacom International Inc.
    Inventors: Dale Hannon, Josef Blazej, Mark A. Cohen, Saravanan Kathiresan, Guy Laor, Roger Mayorga, Horace Nelson
  • Centralized Development of Advertising Code
    Publication number: 20180165719
    Abstract: Described are computer-based methods and apparatuses, including computer program products, for centralized deployment of advertising code. Advertising code is stored for use by a web page, the advertising code comprising at least one of vendor advertising code or vendor reporting code. An application programming interface is provided for the web page to access the advertising code, the application programming interface allowing the advertising code to be updated such that updated advertising code is automatically provided to the web page without changing source code that the web page uses to accesses the advertising code. A request for advertising code is received from the web page using the application programming interface. The advertising code is determined to be a most recently updated version of advertising code stored by the computing device. A response to the request can be generated using the advertising code. The response can be transmitted to the web page.
    Type: Application
    Filed: January 23, 2018
    Publication date: June 14, 2018
    Inventors: Dale HANNON, Josef BLAZEJ, Mark A. COHEN, Saravanan KATHIRESAN, Guy LAOR, Roger MAYORGA, Horace NELSON
  • Centralized deployment of advertising code
    Patent number: 9911142
    Abstract: Described are computer-based methods and apparatuses, including computer program products, for centralized deployment of advertising code. Advertising code is stored for use by a web page, the advertising code comprising at least one of vendor advertising code or vendor reporting code. An application programming interface is provided for the web page to access the advertising code, the application programming interface allowing the advertising code to be updated such that updated advertising code is automatically provided to the web page without changing source code that the web page uses to accesses the advertising code. A request for advertising code is received from the web page using the application programming interface. The advertising code is determined to be a most recently updated version of advertising code stored by the computing device. A response to the request can be generated using the advertising code. The response can be transmitted to the web page.
    Type: Grant
    Filed: December 10, 2010
    Date of Patent: March 6, 2018
    Assignee: VIACOM INTERNATIONAL INC.
    Inventors: Dale Hannon, Josef Blazej, Mark A. Cohen, Saravanan Kathiresan, Guy Laor, Roger Mayorga, Horace Nelson
  • Centralized Deployment of Advertising Code
    Publication number: 20120150662
    Abstract: Described are computer-based methods and apparatuses, including computer program products, for centralized deployment of advertising code. Advertising code is stored for use by a web page, the advertising code comprising at least one of vendor advertising code or vendor reporting code. An application programming interface is provided for the web page to access the advertising code, the application programming interface allowing the advertising code to be updated such that updated advertising code is automatically provided to the web page without changing source code that the web page uses to accesses the advertising code. A request for advertising code is received from the web page using the application programming interface. The advertising code is determined to be a most recently updated version of advertising code stored by the computing device. A response to the request can be generated using the advertising code. The response can be transmitted to the web page.
    Type: Application
    Filed: December 10, 2010
    Publication date: June 14, 2012
    Applicant: MTV NETWORKS, A DIVISION OF VIACOM INTERNATIONAL INC.
    Inventors: Dale Hannon, Josef Blazej, Mark A. Cohen, Saravanan Kathiresan, Guy Laor, Roger Mayorga, Horace Nelson