Abstract: The present teaching relates to providing dynamic advertisements for comparison. In one example, a request is received for selecting advertisement. The request incorporates a query. The query is analyzed to determine a category of product and determine one or more attributes of the category of product based on the query. At least one advertisement associated with the category of product is selected based on the one or more attributes and the request. An instruction on presentation of the at least one advertisement is generated in accordance with the one or more attributes. Information related to the instruction and the at least one advertisement is sent as a response to the request.

Abstract: Methods and products for providing content to a user window on a client computer without the need for reloading or refreshing a whole web page. The content is sent to a synchronous window invisible to the user on the client computer in a format acceptable to the sync window. A user application can then retrieve the content from the sync window and present it to the user without the need to load the entire page. The transfer of content can be made even more efficient by sending the content in the form of browser script and without the need for vendor, program or application specific formats or converters.