Abstract: Systems and methods for authentication of a digital asset using a digital Non-Fungible Token (NFT) generated by a digital asset authenticator are disclosed. The digital asset authenticator provides an encoding algorithm supporting segmentation of the digital asset into discrete chunks. The discrete chunks of the digital asset are converted to base64 strings of predefined length. Each chunk is assigned a distinct non-fungible token (NFT) before or at the same time as the digital asset chunks are re-streamed to be broadcasted on streaming platforms and/or social platforms.