Abstract: A set of recognizable custom emoticons representing a subject's face are created and can be used in electronic communications as conventional emoticons are used. A set of unique emoticons are derived from a single digital true image of a subject's face such that others familiar with the subject are likely to recognize each emoticon in the set as representing the subject. The subject's true facial image is modified to reflect the cartoonish style of emoticons. Optionally some facial features are replaced to create a set of emoticons each having distinct facial expressions, for example, sad, happy, surprised, frightened. Optionally other features, for example, glasses, hats, facial hair, can be added to enhance the emoticons. The resultant set of emoticons is then made available to be sent and received on all communication mediums where emoticons are currently used.