Patents by Inventor Darrell LeRoy Blegen
Darrell LeRoy Blegen has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Patent number: 8909546Abstract: The claimed subject matter relates to an architecture that can mitigate privacy concerns in connection with ad targeting or data collection. In particular, architecture can be included in a personal mobile communication device such as a cell phone. During communication transactions between the host device and a peer device, shared information can be extracted either from content included in the communication or from metadata. Based upon the shared information, a social graph maintained on the host device can be updated. In addition, the host device can receive a large set of ads and select or tailor a custom ad from the set based upon the social graph.Type: GrantFiled: June 26, 2009Date of Patent: December 9, 2014Assignee: Microsoft CorporationInventors: Eric J. Horvitz, Brett D. Brewer, Mary P. Czerwinski, Melissa W. Dunn, Karim T. Farouki, Jason Garms, Alexander G. Gounares, Milind V. Mahajan, Jayaram NM Nanduri, Timothy D. Sharpe, Darrell Leroy Blegen
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Patent number: 8763150Abstract: The claimed subject matter relates to an architecture that can leverage private affinities in order to facilitate or enrich relationships between people. In particular, the architecture can receive a profile associated with a user wherein the profile includes a set of private affinities that are cryptographically protected from public inspection. The architecture can decrypt and/or cryptographically compare a private affinity from the profile to an affinity in a disparate profile (associated with a disparate user) in order to identify a matching affinity. Once a matching affinity is identified, a message indicating such can be provided to the user along with a request to publish certain revealed information to the disparate user, possibly based upon a mutual exchange of commensurate information from the disparate user.Type: GrantFiled: June 18, 2009Date of Patent: June 24, 2014Assignee: Microsoft CorporationInventors: Gary W. Flake, Eric I-Chao Chang, Jason Garms, Abhiram G. Khune, Darrell Leroy Blegen
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Publication number: 20110055002Abstract: Embodiments are provided to deliver information to a user such that data information delivery costs are less than an amount of generated advertising revenue. In an embodiment, a system can be configured to deliver information, including content and advertisements, to a user which operates to remove the burden of payment for the information delivery by the user. In one embodiment, bandwidth, compression, minimization, protocols, timing, and other optimization parameters can be used to minimize the cost to communicate information, including content and advertisements, to a user. Embodiments can be configured to optimally package advertisements and content, such that advertising revenue can be used to compensate for or override costs associated with the transmission of the content and advertisements. Other embodiments and functionality are available.Type: ApplicationFiled: November 9, 2010Publication date: March 3, 2011Applicant: Microsoft CorporationInventors: Joseph Jude Donahue, Darrell LeRoy Blegen, Mark A. Stockwell
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Publication number: 20110055930Abstract: The claimed subject matter relates to an architecture that can leverage private affinities in order to facilitate or enrich relationships between people. In particular, the architecture can receive a profile associated with a user wherein the profile includes a set of private affinities that are cryptographically protected from public inspection. The architecture can decrypt and/or cryptographically compare a private affinity from the profile to an affinity in a disparate profile (associated with a disparate user) in order to identify a matching affinity. Once a matching affinity is identified, a message indicating such can be provided to the user along with a request to publish certain revealed information to the disparate user, possibly based upon a mutual exchange of commensurate information from the disparate user.Type: ApplicationFiled: June 18, 2009Publication date: March 3, 2011Applicant: MICROSOFT CORPORATIONInventors: Gary W. Flake, Eric I-Chao Chang, Jason Garms, Abhiram G. Khune, Darrell Leroy Blegen
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Patent number: 7853478Abstract: Embodiments are provided to deliver information to a user such that data information delivery costs are less than an amount of generated advertising revenue. In an embodiment, a system can be configured to deliver information, including content and advertisements, to a user which operates to remove the burden of payment for the information delivery by the user. In one embodiment, bandwidth, compression, minimization, protocols, timing, and other optimization parameters can be used to minimize the cost to communicate information, including content and advertisements, to a user. Embodiments can be configured to optimally package advertisements and content, such that advertising revenue can be used to compensate for or override costs associated with the transmission of the content and advertisements. Other embodiments and functionality are available.Type: GrantFiled: August 24, 2007Date of Patent: December 14, 2010Assignee: Microsoft CorporationInventors: Joseph Jude Donahue, Darrell LeRoy Blegen, Mark A. Stockwell
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Publication number: 20090265242Abstract: The claimed subject matter relates to an architecture that can mitigate privacy concerns in connection with ad targeting or data collection. In particular, architecture can be included in a personal mobile communication device such as a cell phone. During communication transactions between the host device and a peer device, shared information can be extracted either from content included in the communication or from metadata. Based upon the shared information, a social graph maintained on the host device can be updated. In addition, the host device can receive a large set of ads and select or tailor a custom ad from the set based upon the social graph.Type: ApplicationFiled: June 26, 2009Publication date: October 22, 2009Applicant: MICROSOFT CORPORATIONInventors: Eric J. Horvitz, Brett D. Brewer, Mary P. Czerwinski, Melissa W. Dunn, Karim T. Farouki, Jason Garms, Alexander G. Gounares, Milind V. Mahajan, Jayaram NM. Nanduri, Timothy D. Sharpe, Darrell Leroy Blegen
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Publication number: 20090055256Abstract: Embodiments are provided to deliver information to a user such that data information delivery costs are less than an amount of generated advertising revenue. In an embodiment, a system can be configured to deliver information, including content and advertisements, to a user which operates to remove the burden of payment for the information delivery by the user. In one embodiment, bandwidth, compression, minimization, protocols, timing, and other optimization parameters can be used to minimize the cost to communicate information, including content and advertisements, to a user. Embodiments can be configured to optimally package advertisements and content, such that advertising revenue can be used to compensate for or override costs associated with the transmission of the content and advertisements. Other embodiments and functionality are available.Type: ApplicationFiled: August 24, 2007Publication date: February 26, 2009Applicant: Microsoft CorporationInventors: Joseph Jude Donahue, Darrell LeRoy Blegen, Mark A. Stockwell