Abstract: A communication device may include a message-service communication logic configured to capture an incoming message-service message, where the message-service communication logic is further configured to compare at least a portion of the incoming message-service message to indicia to determine whether the incoming message-service message includes a user response to a polling question, and where the message-service communication logic is further configured to extract the user response from the message-service message. The communication device may further include a server communication logic configured to communicate to an audience response server response data including the user response.