Abstract: A retail store design and method that allows a consumer, particularly a younger child, to actively participate in the customization, assembly, and personalization of a modular toy vehicle while in the retail store environment. The store design can provide an overall experience to the consumer that is interactive and personal. With this store design and method the consumer does not have to settle on limited off-the-shelf variations in toy vehicle design. The consumer can customize their own toy vehicle based on their own individual taste and also participated in the assembly process and personalize the vehicle including assigning a vehicle identification number (VIN) and creating a personalized license plate.

Abstract: A retail store design and method that allows a consumer, particularly a younger child, to actively participate in the customization, assembly, and personalization of a modular toy vehicle while in the retail store environment. The store design can provide an overall experience to the consumer that is interactive and personal. With this store design and method the consumer does not have to settle on limited off-the-shelf variations in toy vehicle design.

Abstract: A portable, collapsible dolly for dispensing cable from spools. The present dolly includes a frame body having first and second ends, a substantially vertical support having upper and lower ends and an inclined support having first and second ends, with at least one of the supports including a spool axle. According to a preferred embodiment, the lower end of the vertical support is releasably pivotally affixed to the first end of the body, the first end of the inclined support is releasably affixed to the upper end of the vertical support and the second end of the inclined support is releasably pivotally affixed to the second end of the body. The apparatus also includes an optional handle releasably pivotally affixed to the second end of the body and interchangeable with an extendible elevating cable boom.