Abstract: A method for offering a promotion to a user. A stimulus is received from a broadcast directed to a user location, the stimulus having unique coded information encoded therein. The unique coded information is extracted from the stimulus by decoding this information. From the decoded information, there is determined routing information for routing over a network to a promotion location on the network, which promotion location is operable to offer a promotion. The promotion location on the network is then interconnected in accordance with the determined routing information. A promotion is then offered over the network in response to the interconnection thereof by the step of interconnecting.

Abstract: A method for controlling a computer with recorded information of a recorded media includes embedding a unique code, which unique code does not contain routing information, in recorded information of the recorded media. The unique code is in close association with vendor information, such that the unique code will be output during normal playback of the information on the recorded media. The unique code is embedded within the video/audio bandwidth of the recorded information such that, when playing back the recorded information, the unique code will be output within the video/audio bandwidth of the recorded media. The unique code is extracted with an extractor during output of the recorded information to a user at a user location disposed on a network during normal playback of the recorded media.

Abstract: An input device for allowing interface to a web site in association with a unique input code. A method for interconnecting a first location on a global communication network with a second location thereon is disclosed. An input device is provided at the first location on the global communication network having associated therewith a unique input device ID. A product code disposed on a product is scanned with the input device, which product code is representative of the product in commercial transactions, the operation of scanning operable to extract the information contained in the product code to provide a unique value as an output. The unique value is then associated with the unique input device ID. In response to the operation of scanning and associating, the first location is connected to the second location.

Abstract: A software distribution architecture having a television broadcast system as its infrastructure. Software from a software repository (1600) is mixed into a television broadcast system and transmitted into one or more selected channels at prescribed dates and times. An at-home subscriber, capable of receiving with a receiver (1608) the one or more select channels, switches to the one or more channels carrying the software distribution with a channel selector (1611). The subscriber, having programmed a controller (1616) with a programmer (1620) for the date, time, software ID, and channel of the software broadcast, then downloads the software package to a storage device (1622) for ultimate transfer to a PC (1624). A validation and accounting system (1628) then records the software download transaction and transmits this information over a PSTN (1632) to a provider accounting system (1630) such that the subscriber is billed for the software package which was downloaded.

Abstract: A method for interconnecting a user's location to a destination location on a network. The unique information is received at the user's location, which unique information has no associated routing information embedded therein. Network routing information is associated with the received unique information in response to receipt thereof. The user's location is then interconnected to the destination location across the network in accordance with the routing associated therewith in the step of associating.

Abstract: A method of conducting and on-line transaction. A user at a PC (302) of a first location completes a profile information sheet and transmits it across a secure network (2708) to a central registration server (2704) at a second location also disposed on the network (306). The central registration server (2704) transmits a unique bar code and associated unique ID back to the user PC (302) at the first location, in response to the user sending the completed profile information sheet to the registration server (2704). When the user accesses a vendor server (2700) disposed on the network (306) for the purchase of products and/or services, the user transmits the bar code to the vendor server (2700) when prompted to complete a vendor payment form. The vendor server (2700) sends the bar code to the central registration server (2704) where the bar code is matched to the user profile information. The profile information is returned to the vendor server (2700) and automatically inserted into the vendor payment form.

Abstract: A method for controlling a computer is disclosed wherein one or more remote locations disposed on a network are accessed in response to scanning an optical code. A first computer disposed on the network connects to a scanner for scanning the optical code of a product by a user. The scanner is uniquely identified with a scanner distributor by a scanner identification number. A second computer disposed on the network is accessed in response to the user scanning the optical code with the scanner, wherein a lookup operation is performed at the second computer to match the scanner identification number with the scanner distributor to obtain remote routing information of the one or remote locations. The remote routing information is returned from the second computer to the first computer in order to access the one or more remote locations disposed on the network. The one or more remote locations are accessed to return remote information to the first computer for presentation.

Abstract: A method for delivering advertising to a consumer over a broadcast media/global communication network combination. An advertisement broadcast is generated comprised of a general program and associated advertising dispersed therethrough for broadcast over a broadcast media which is directed to a general class of consumers. Unique information is embedded in the broadcast for inducing a consumer to access a desired advertiser's location on the global network system over a personal computer-based system. The advertisement broadcast is then broadcast to the potential class of consumers with the embedded unique information therein.

Abstract: A method for controlling a computer is disclosed wherein one or more remote locations disposed on a network are accessed in response to accessing a product code. A first computer disposed on the network connects to a device for accessing the product code of a product by a user. The device is uniquely identified with a device distributor by a device identification number. A second computer disposed on the network is accessed in response to the user accessing the product code with the device, wherein a lookup operation is performed at the second computer to match the device identification number with the device distributor to obtain remote routing information of the one or remote locations. The remote routing information is returned from the second computer to the first computer in order to access the one or more remote locations disposed on the network. The one or more remote locations are accessed to return remote information to the first computer for presentation.

Abstract: A method for interfacing scanned product information with a source for the product over a global network. A method is provided for obtaining information regarding the source of a product from a remote information source location on a global communication network utilizing a product code associated with the product and unique thereto. The product code associated with the product is scanned with a scanner at a user location on the global communication network to extract the information contained in the unique product code therefrom. A unique scan ID code is associated with the scanning operation and a packet of information assembled that is comprised of the extracted product code and the unique scan ID code to provide a routing packet.

Abstract: The present invention disclosed and claimed herein comprises a system and method for launching an advertisement on a computer having an audio input interface and a display; an audio output acoustically coupled from a broadcast source to the input interface for outputting an audio signal having encoded therein an advertisement; and a program operable on the computer and responsive to the audio signal output from the broadcast source for reproducing the advertisement upon the display.

Abstract: A method for advertising over a network and broadcast media combination. A user's computer at a location on the network is operable to receive a signal from a broadcast generated by an advertiser, which signal has embedded therein unique coded information. The user's computer is connected to an advertiser's location in response to extracting a representation of the audio signal including at least the unique coded information. The advertiser's location is correlated to the unique coded information. The operation of connecting causes profile information of the user to be sent to the advertiser's location over the network. The profile at the advertiser's location is then received, and information generated to forward to the user based upon the user's profile forwarded thereto. This information is then forward to the connected user.

Abstract: A software distribution architecture having a television broadcast system as its infrastructure. Software from a software repository (1600) is mixed into a television broadcast system and transmitted into one or more selected channels at prescribed dates and times. An at-home subscriber, capable of receiving with a receiver (1608) the one or more select channels, switches to the one or more channels carrying the software distribution with a channel selector (1611). The subscriber, having programmed a controller (1616) with a programmer (1620) for the date, time, software ID, and channel of the software broadcast, then downloads the software package to a storage device (1622) for ultimate transfer to a PC (1624). A validation and accounting system (1628) then records the software download transaction and transmits this information over a PSTN (1632) to a provider accounting system (1630) such that the subscriber is billed for the software package which was downloaded.

Abstract: A method for interconnecting a user's location to a destination location on a network. The unique information is received at the user's location, which unique information has no associated routing information embedded therein. Network routing information is associated with the received unique information in response to receipt thereof. The user's location is then interconnected to the destination location across the network in accordance with the routing associated therewith in the step of associating.

Abstract: A method for providing an interconnection relationship between a product and a desired location on a global communications network. A machine readable product code is disposed on the product machine readable product code, the machine readable product code having encoded product information contained therein. The product code has no routing information embedded therein which would allow the product code, in and of itself, to cause routing to the desired location over any path on the network. The machine readable product code is read and decoded. The extracted product code is then converted for routing information over the network to the desired location, which routing information defines the manner by which a user or a computer at a user location wherein the machine readable product code was read can communicate with the desired location via an interconnection therewith.

Abstract: A software distribution architecture having a television broadcast system as its infrastructure. Software from a software repository (1600) is mixed into a television broadcast system and transmitted into one or more selected channels at prescribed dates and times. An at-home subscriber, capable of receiving with a receiver (1608) the one or more select channels, switches to the one or more channels carrying the software distribution with a channel selector (1611). The subscriber, having programmed a controller (1616) with a programmer (1620) for the date, time, software ID, and channel of the software broadcast, then downloads the software package to a storage device (1622) for ultimate transfer to a PC (1624). A validation and accounting system (1628) then records the software download transaction and transmits this information over a PSTN (1632) to a provider accounting system (1630) such that the subscriber is billed for the software package which was downloaded.

Abstract: The present invention disclosed and claimed herein comprises a system and method for launching a web browser on a network comprising a computer having an all new input interface and a communication interface coupled to a computer network; said audio input coupled to the audio output of a source for receiving an audio signal having encoded therein a unique code that is associated with a predetermined destination on the network; and a program operable on said computer responsive to receipt and decoding of the audio signal received from the source for interacting with connections of the computer to a web site available on the computer network wherein the location of the predetermined destination is not stored in a computer.

Abstract: A method for accessing information over a network. A tool is utilized in conjunction with an operation on a user's processor at a user location on the network. The tool has associated therewith a unique tool ID. In response to utilizing the tool, the user's location is interconnected on the network to a predetermined destination at a remote location on the network, which destination has an association with the unique ID of the tool.

Abstract: An input device for allowing interface to a web site in association with a unique input code. A method for interconnecting a first location on a global communication network with a second location thereon is disclosed. An input device is provided at the first location on the global communication network having associated therewith a unique input device ID. A product code disposed on a product is scanned with the input device, which product code is representative of the product in commercial transactions, the operation of scanning operable to extract the information contained in the product code to provide a unique value as an output. The unique value is then associated with the unique input device ID. In response to the operation of scanning and associating, the first location is connected to the second location.

Abstract: A method for interfacing scanned product information with a source for the product over a global network. A method is provided for obtaining information regarding the source of a product from a remote information source location on a global communication network utilizing a product code associated with the product and unique thereto. The product code associated with the product is scanned with a scanner at a user location on the global communication network to extract the information contained in the unique product code therefrom. A unique scan ID code is associated with the scanning operation and a packet of information assembled that is comprised of the extracted product code and the unique scan ID code to provide a routing packet.