Abstract: A device that analyzes advertising effectiveness can include an asset repository that stores a plurality of smart objects, an entertainment interface that accepts one or more smart objects from the plurality of smart objects, an event stream processor that receives information from the one or more smart objects and provides metrics based on the information from the one or more smart objects, and a BIND engine that receives information from the one or more smart objects and one or more databases and provides decisions and metrics based on the information from the one or more smart objects and one or more databases.

Abstract: A device that analyzes advertising effectiveness can include an asset repository that stores a plurality of smart objects, an entertainment interface that accepts one or more smart objects from the plurality of smart objects, an event stream processor that receives information from the one or more smart objects and provides metrics based on the information from the one or more smart objects, and a BIND engine that receives information from the one or more smart objects and one or more databases and provides decisions and metrics based on the information from the one or more smart objects and one or more databases.

Abstract: A modular flooring assembly for heavy-duty applications is presented. It is made of a plurality of interlockable mat units, each mat having a plurality of edges with at least one edge having a connector in the plane of the mat unit. Each connector is made of a plurality of alternating teeth and grooves respectively adapted to engage the grooves and the teeth of another mat unit. Each groove has a first bevel with respect to the plane extending along its back wall and a rear portion of its corresponding side walls. Each tooth has a second bevel with respect to the plane extending along its front wall and a front portion of its corresponding side walls. The first and the second bevels are complementary and each side wall form a twist transition between the first and second bevels.

Abstract: A system and method for providing an objective to a user comprises a user registration unit, a build unit, a user interface unit, and an objective determination unit. The user registration unit is configured to receive a user request to operate the system. The build unit is configured to select a plurality of variable components for the system. The user interface unit is configured to receive user requests to interact with the variable components and to provide information to the user in response to the user requests. The objective determination unit is configured to determine whether the user has achieved the objective based at least in part on the user interactions.

Abstract: A method, system and software designed to alter information and content, much like shuffling a deck of cards, in web pages creating multiple unique scenarios and information for a website, thus allow participants to interact with the same basic website or play the same basic online game(s) multiple times without the users ever having the same exact experience twice, thus, preventing advantages over single online participants, creating an equal playing field for all users. Unique web pages for a specific website and individual Log-On Codes are created by the system each time a participant registers online. The system will assign a unique serial number for each individual website and will create a personal data file that automatically stores the user's progress, time, movements and interaction they have with the website. This data will be used to unlock or allow access to additional web pages and information within the website, and to inform the system if a user is cheating and/or sharing information.