Abstract: A process that incorporates teachings of the subject disclosure may include, for example, detecting a video cue frame within the multimedia data. The video cue frame has an image portion including alternative multimedia content and an encoded message, wherein the alternative multimedia content is imperceptible at a display device during a normal display rate presentation. The alternative multimedia content is obtained from the video cue frame responsive to receiving a first selection of a first alternative display rate that differs from the normal display rate. The alternative multimedia content is provided for display at a display device based on the encoded message. Other embodiments are disclosed.

Abstract: A process that incorporates teachings of the subject disclosure may include, for example, detecting a video cue frame within the multimedia data. The video cue frame has an image portion including alternative multimedia content and an encoded message, wherein the alternative multimedia content is imperceptible at a display device during a normal display rate presentation. The alternative multimedia content is obtained from the video cue frame responsive to receiving a first selection of a first alternative display rate that differs from the normal display rate. The alternative multimedia content is provided for display at a display device based on the encoded message. Other embodiments are disclosed.

Abstract: A process that incorporates teachings of the subject disclosure may include, for example, detecting a video cue frame within the multimedia data. The video cue frame has an image portion including alternative multimedia content and an encoded message, wherein the alternative multimedia content is imperceptible at a display device during a normal display rate presentation. The alternative multimedia content is obtained from the video cue frame responsive to receiving a first selection of a first alternative display rate that differs from the normal display rate. The alternative multimedia content is provided for display at a display device based on the encoded message. Other embodiments are disclosed.

Abstract: A process that incorporates teachings of the subject disclosure may include, for example, detecting a video cue frame within the multimedia data. The video cue frame has an image portion including alternative multimedia content and an encoded message, wherein the alternative multimedia content is imperceptible at a display device during a normal display rate presentation. The alternative multimedia content is obtained from the video cue frame responsive to receiving a first selection of a first alternative display rate that differs from the normal display rate. The alternative multimedia content is provided for display at a display device based on the encoded message. Other embodiments are disclosed.

Abstract: A process that incorporates teachings of the subject disclosure may include, for example, detecting a video cue frame within the multimedia data. The video cue frame has an image portion including alternative multimedia content and an encoded message, wherein the alternative multimedia content is imperceptible at a display device during a normal display rate presentation. The alternative multimedia content is obtained from the video cue frame responsive to receiving a first selection of a first alternative display rate that differs from the normal display rate. The alternative multimedia content is provided for display at a display device based on the encoded message. Other embodiments are disclosed.

Abstract: A process that incorporates teachings of the subject disclosure may include, for example, identifying a location of a video cue frame within multimedia data based on metadata, an audio track or a combination thereof. The multimedia data is forwarded to a multimedia presentation device and the video cue frame is detected within the multimedia data based on its location. The video cue frame has an image portion including alternative multimedia content and an encoded message, wherein the alternative multimedia content is imperceptible during a normal display rate presentation at the multimedia presentation device. The alternative multimedia content is obtained by way of the video cue frame responsive to receiving a first selection of a first alternative display rate that differs from the normal display rate. The alternative multimedia content is forwarded to the multimedia presentation device based on the encoded message. Other embodiments are disclosed.

Abstract: A process that incorporates teachings of the subject disclosure may include, for example, identifying a location of a video cue frame within multimedia data based on metadata, an audio track or a combination thereof. The multimedia data is forwarded to a multimedia presentation device and the video cue frame is detected within the multimedia data based on its location. The video cue frame has an image portion including alternative multimedia content and an encoded message, wherein the alternative multimedia content is imperceptible during a normal display rate presentation at the multimedia presentation device. The alternative multimedia content is obtained by way of the video cue frame responsive to receiving a first selection of a first alternative display rate that differs from the normal display rate. The alternative multimedia content is forwarded to the multimedia presentation device based on the encoded message. Other embodiments are disclosed.

Abstract: A system that incorporates teachings of the subject disclosure may include, for example, receiving multimedia data comprising program content and promotional content and forwarding the multimedia data is to a multimedia presentation device. A video cue is detected within the multimedia data, wherein the video cue is imperceptible during a normal display rate of the multimedia data. A selection for alternative display rate is received. Alternative content is forwarded to the display device responsive to the video cue and the selection for alternative display rate being different from normal display rate. Other embodiments are disclosed.

Abstract: A system that incorporates teachings of the subject disclosure may include, for example, receiving multimedia data comprising program content and promotional content and forwarding the multimedia data is to a multimedia presentation device. A video cue is detected within the multimedia data, wherein the video cue is imperceptible during a normal display rate of the multimedia data. A selection for alternative display rate is received. Alternative content is forwarded to the display device responsive to the video cue and the selection for alternative display rate being different from normal display rate. Other embodiments are disclosed.