Abstract: A decorative label for a fluid container includes a translucent sheet of polymeric material having a pair of side edges, a back surface that is intended to overlie an exterior surface of the container, and a front surface. The front surface of the sheet has a decorative aspect disposed on at least a portion thereof to enhance aesthetics of the fluid container. The decorative aspect includes a window portion integrated therein that permits the exterior surface of the fluid container to be visible through the sheet of polymeric material. A plurality of retention mechanism are disposed on the back surface of the translucent sheet to maintain the label in position on the fluid container.