Abstract: One example embodiment relates to a computer-implemented method including receiving from a user, via a network, data relating to an item to be listed for sale at an item price in an electronic marketplace. An interactive pricing page is presented to the user, the pricing page including one or more interface elements to receive a pricing structure relating to the item to be listed for sale, the one or more interface elements allowing the user to define, as part of the pricing structure, at least a first item price and one or more future price changes in the item price during an item listing period. The method includes displaying the item listing with at least the first item price in the electronic marketplace, and automatically changing, during the item listing period, the displayed item price based on the received pricing structure.

Abstract: One example embodiment relates to a computer-implemented method including receiving from a user, via a network, data relating to an item to be listed for sale at an item price in an electronic marketplace. An interactive pricing page is presented to the user, the pricing page including one or more interface elements to receive a pricing structure relating to the item to be listed for sale, the one or more interface elements allowing the user to define, as part of the pricing structure, at least a first item price and one or more future price changes in the item price during an item listing period. The method includes displaying the item listing with at least the first item price in the electronic marketplace, and automatically changing, during the item listing period, the displayed item price based on the received pricing structure.