Abstract: A distributed loosely coupled unified on-line gaming system comprises a central service provider, gaming service customers providing gaming service customer located equipment connected to the central service provider through a broadband network, and gaming service providers connected to the central service provider through the broadband network. The different gaming service customers are connected to different gaming service providers.

Abstract: In a video game session supporting a set of gamers participating in the game from a variety of different locations, an opportunity to provide an advertisement is presented. The content of the advertisement is chosen based upon specific criteria such as data relating to one of the gamers, for example, the location of the gamer. The chosen content of the advertisement is provided within an advertising spot of the video game.

Abstract: A method for approving data wherein a request for approval of advertising content for being impressed upon video game players within a known advertising spot within a known video game is provided. Based on the advertising spot and the video game a system determines at least a party for approving of the advertising content. Then, the system automatically transmits a message to the at least a party requesting their approval of the advertising content for being impressed upon video game players within the known advertising spot within the known video game.

Abstract: In order to enhance visual representation of an advertisement within a video game optical characteristics of the advertisement are specified. Specifically, downloaded data corresponding to an advertisement is used to provide an advertising image within a virtual environment of a video game. The advertising image is displayed having a portion that appears to be at least one of transmissive and reflective. In this way, advertisements are displayed in a fashion consistent with the appearance of a corresponding advertisement in the real world.

Abstract: In order to track the behavior of a gamer with a virtual environment of a video game, the virtual environment is provided with a set of predetermined objectives. The completion of the predetermined objectives is monitored and recorded. This information is then provided to a game developer. In addition, comparing the record of the predetermined objectives with current game assets associated with the gamer serves to inhibit authorized duplication of game assets.

Abstract: A system supporting the presentation of advertisements within video game is described in which a memory cache stores advertising data that is used to provide the advertisements. The memory cache is managed via instructions provided by an external server via a network data connection. The management of the cache supports the storage of a variety of advertisements for a single advertisement opportunity. In addition, the cache management system is designed to supports numerous different video games on a same computing device.

Abstract: A method for approving data wherein a request for approval of advertising content for being impressed upon video game players within a known advertising spot within a known video game is provided. Based on the advertising spot and the video game a system determines at least a party for approving of the advertising content. Then, the system automatically transmits a message to the at least a party requesting their approval of the advertising content for being impressed upon video game players within the known advertising spot within the known video game.

Abstract: A system and method for implementing a policy driven environment for the development of electronic content is provided. Such a policy driven system and method controlling the introduction of digital content into electronic content under development by monitoring the development environment for file alteration events and analyzing the file alteration event and associated metadata of the electronic content and externally introduced digital content with policy engines that address aspects such as copyright, licensing, source, file type, file length etc according to the policies established by the development organization. The system and method helping to protect the development organization by detecting policy breaches, determining the appropriate course of action, and implementing corrective actions.

Abstract: A system and method for documenting intellectual property ownership of digital content is described. The approach includes initializing an annotation, within or associated with the digital content, within a system with a reliable reference of authorship, ownership, and licensure to a first portion of the digital content and unverified claims of authorship, ownership, and licensure to a second portion of digital content. The invention also provides a system and method to augment and update these records by adding additional claims of ownership, authorship, and licensure over time or amending them based upon interactions with centralized repositories of digital content. The system and method also provide for determining the confidence in the ownership of the digital content.

Abstract: A method of automatically tracking the introduction of external digital content into digital content under development is provided. First digital content of a digital content developer is provided. Into the first digital content is inserted from a system external to systems of the digital content developer external digital content of a party other than the digital content developer. Introduction of the external digital content into the first digital content is automatically detected and data relating to a source of the external digital content or to licensing information relating to the external digital content is stored.

Abstract: A method for managing advertising content delivery in a gaming environment, includes a step of providing a first software package for a specific release version of a video game for a particular first platform. The first software package including computer readable code for being executed on the particular first platform. A first game identifier is embedded within the computer readable code of the first software package. Furthermore, a second software package is provided for a specific release version of a video game for a particular second platform, the second software package including computer readable code for being executed on the particular second platform. A second game identifier is embedded within the computer readable code of the second software package, the second game identifier different than the first game identifier.

Abstract: A distributed loosely coupled unified on-line gaming system comprises a central service provider, gaming service customers providing gaming service customer located equipment connected to the central service provider through a broadband network, and gaming service providers connected to the central service provider through the broadband network. The different gaming service costumers are connected to different gaming service providers.

Abstract: A system enhances automation of activating network service between a customer modem and a central office modem over a digital subscriber line (DSL) link. The central office modem couples the customer modem to a network for providing the network service. The system comprises a polling system coupled with the central office modems. The polling system polls inactive central office modems in order to detect the presence of an associated customer modem. A discovery application is coupled with the polling system and the central office modems for selectively enabling ones of the central office modems in accordance with a result of the polling system. If the polling system detects the presence of the customer modem, the associated central office modem is enabled for providing network service to a customer.

Abstract: In a communications network, a system and method for fault notification and correlation. The system includes a notification collector that serves as an intermediary for processing fault notifications. If the fault notification volume exceeds a defined threshold, such that in the prior art could involve dropped notifications, the notification collector processes the critical fault notifications. The notification collector may also assign a higher priority to processing the fault notifications than the faulty components do for generating the fault notifications. In this manner, the need for a fault correlation subsystem is reduced.

Abstract: The present invention relates to a method and system for providing advertising content. A request is received for first advertising content according to a first advertising content request protocol. The first advertising content is then requested according to a second other advertising content request protocol. The first advertising content is received according to the second other advertising content request protocol and provided according to the first advertising content request protocol. The invention enables a game to communicate with a plurality of Ad Servers using different Ad Server Protocols, allowing a game publisher to mitigate the business risk by present ads from a plurality of advertising services.

Abstract: A method for managing advertising content delivery in a gaming environment includes associating a plurality of advertising spots of an advertising enabled game with a first advertising service provider (ADSP). In particular, the first ADSP is in communication with a communications network, such as for instance a wide area network. Using an encryption key, advertising content data is secured from tampering. Then, via the communications network, the secured advertising content data is provided for being impressed within one of the plurality of advertising spots associated with the first ADSP.

Abstract: A method for cataloging and populating advertising spots of an advertising enabled game includes using a catalog to select an advertising-spot of the advertising enabled game. For instance, the catalog is a catalog of itemized advertising spots for the advertising enabled game. An image is displayed including the selected advertising spot, in the context of the advertising enabled game. Advertising content is inserted into the image at the selected advertising spot, so as to produce a preview image that is representative of the advertising content when being displayed at the selected advertising spot during actual game play.

Abstract: A system and method for supporting the storage of advertising data used for providing advertisements in video games relies upon a proxy server for storing the advertising data. Specifically, in a video game device that supports a network communications and does not support a large non-volatile memory suitable for storing advertising data a storage media external to the video game device is identified and a portion of the storage media is reserved for storing advertising data. During a video game session an opportunity to provide an advertisement is detected and suitable advertising data is identified on the storage medium and transferred to the computing device via the network.

Abstract: A method for approving data wherein a request for approval of advertising content for being impressed upon video game players within a known advertising spot within a known video game is provided. Based on the advertising spot and the video game a system determines at least a party for approving of the advertising content. Then, the system automatically transmits a message to the at least a party requesting their approval of the advertising content for being impressed upon video game players within the known advertising spot within the known video game.

Abstract: A thin client is for detecting a video game in execution. The video game does not support dynamic in game advertising. The thin client changes the video game content of the video game during execution thereof in order to provide in game advertising within the first video game in execution.