Abstract: Methods and systems are disclosed for using a financial transaction card number system of a payment processing network as part of offer and gift distribution, verification and redemption systems. In an embodiment, a method receives indication of acceptance of an offer from a consumer and initiates processing of consumer payment using a financial transaction card number associated with the consumer. The method sends an intelligent transaction card (ITC) number to be used with a redemption code to purchase products or services contained in the offer. In another embodiment, a system generates and redeems a dynamic gift by requesting a gift code based on controls for the gift. Upon receiving indication that the gift has been redeemed, the system receives the gift code and authorization from a merchant and checks validity of the gift based on the controls. The system approves the gift redemption if the redemption is within the controls.