Abstract: An image can be encoded to define one or more spatial regions that are detectable by a suitably-equipped mobile device (e.g., a smartphone), but are imperceptible to humans. When such a mobile device senses one of these regions, it takes an action in response (e.g., rendering an associated tone, playing linked video, etc.). The mobile device may send an excerpt of captured imagery to a cloud processor, which responds with an estimate of the viewing angle by which the image was captured. The mobile device can perform further operations (e.g., re-sampling, watermark decoding) based on this viewing angle estimate. A great variety of other features and arrangements are also detailed.

Abstract: An image is processed to encode a digital watermark, with different regions thereof processed using different levels of watermark intensity. In an image comprised of elements of differing sizes (e.g., halftone shapes of different sizes, or lines of different width), the different regions can be defined by reference to the sizes of elements contained therein. Regions characterized by relatively small elements can be watermarked at a relatively low intensity. Regions characterized by relatively large elements can be watermarked at a relatively high intensity. A variety of other features are also discussed.

Abstract: The disclosure describes a method of connecting multimedia content to a network resource. This method operates in a computer network environment. Operating in a network connected device, the method extracts an identifier from a media signal, such as from a digital watermark, perceptual hash, or other machine extracted signal identifier. It then sends the identifier to a network along with context information indicating device type information. From the network, the method receives related data associated with the media signal via the identifier. The related data is adapted to the network connected device based on the device type information. This device type information may include a display type, so that the related date may be formatted for rendering on the display type of the device. This device type information may also include a connection speed so that the related data may be optimized for the connection speed of the device.

Abstract: Content fingerprints and watermarks are combined in various ways for content identification applications. Fingerprints are used to identify content generally while watermarks provide more detailed localization of parts within the content, and vice versa. Fingerprint techniques are further used for signal synchronization and other pre-processing steps to assist in digital watermark decoding. A variety of fingerprint/watermark techniques identify characteristics of the channel of content from content samples.

Abstract: A retail store is equipped with plural shelf-mounted sensors, which are employed in discerning a shopper's interests. The discerned information is used, e.g., in later online interactions with the shopper. A variety of other novel features and arrangements are also detailed.