Abstract: As described herein, a system, method, and computer program are provided for using full and partial dynamic customer criteria sets for targeting promotions. In use, a promotion criteria set is configured for each of a plurality of promotions associated with salable entities. Additionally, a customer criteria set is dynamically generated for a customer. Further, full and partial matching of the customer criteria set to the promotion criteria sets is performed to determine one or more target promotions from the plurality of promotions. Still yet, the one or more target promotions are output for presentation to the customer.

Abstract: As described herein, a system, method, and computer program are provided for a digital transformation framework. In use, a controller accesses a plurality of business models representing requirements for a digital transformation project. Responsive to a user request for a particular content, the controller selects one or more business models of the plurality of business models. Further, the controller renders information associated with the selected one or more business models for viewing by the user, based on a select digital style guide of a plurality of digital style guides determined to correspond to a platform used by the user.

Abstract: A system, method, and non-transitory computer readable medium are provided for a smart coupon code. The smart coupon code is generated by receiving input that includes: a coupon discount for a purchasable item, a date range during which the coupon discount is valid, and one or more customer segments for which the coupon discount is valid, and further generated the smart coupon code, based on the input, to include an indication of: the coupon discount for the purchasable item, the date range during which the coupon discount is valid, and the one or more customer segments for which the coupon discount is valid. The smart coupon code can additionally validated against a requested purchase transaction based on the information indicated therein.