Abstract: Provided in the example embodiments are a method, electronic device, and computer storage medium for managing virtual streaming. The method for managing virtual streaming includes: providing a configuration interface for configuring a virtual streaming room with configuration settings, the configuration settings including at least an audience group setting, and a host setting related to a virtual host; receiving, via the configuration interface, configuration input corresponding to the audience group setting, and/or the host setting; and based on the configuration input, generating a host assignment rule, the host assignment rule for assigning at least one virtual host to at least one audience group. The example embodiments solve the problems in which the form of an existing virtual host is fixed, audience adhesion is poor, and use thereof is inflexible.

Abstract: Provided in the example embodiments are a method, electronic device, and computer storage medium for managing virtual streaming. The method for managing virtual streaming includes: providing a configuration interface for configuring a virtual streaming room with configuration settings, the configuration settings including at least an audience group setting, and a host setting related to a virtual host; receiving, via the configuration interface, configuration input corresponding to the audience group setting, and/or the host setting; and based on the configuration input, generating a host assignment rule, the host assignment rule for assigning at least one virtual host to at least one audience group. The example embodiments solve the problems in which the form of an existing virtual host is fixed, audience adhesion is poor, and use thereof is inflexible.

Abstract: Provided in example embodiments are a method, apparatus, electronic device, and storage medium for data processing. The method can include obtaining live broadcast streaming data for live broadcast streaming media and determining status information of the live broadcast streaming media based on the live broadcast streaming data; determining sound effect data based on the status information of the live broadcast streaming media; and incorporating the sound effect data in the live broadcast streaming data to obtain target live broadcast streaming data, the target live broadcast streaming data for transmitting to a target user. The invention facilitates an operation of a presenter.

Abstract: Provided in embodiments of the disclosure are methods, apparatuses, and computer-readable media for data processing. Location information and personalized information of a user are obtained in real-time; then a target spatial region corresponding to the location information is determined, the target spatial region including at least one physical object matching the personalized information; and then shopping guide data is generated for the user based on the at least one physical object matching the personalized information. By obtaining the real-time location of the user in combination with the personalized information of the user such as a purchase preference of historical purchase behavior, a shopping place and a branded shop near the user are provided to guide the user to perform in-store shopping, thereby improving purchase efficiency for the user, effectively providing personalized shopping recommended content to the user, and greatly improving purchase experience of the user.