Abstract: A computer-implemented method for improving intercommunication and software quality among a geographically distributed team is disclosed. The method comprises automatically determining a location of each member of the team; automatically obtaining one or more objective measures of contributions by each member of the team to a collaborative project; based at least in part on the automatically determined locations and automatically obtained objective measures, calculating for each member of the team a normalized collaboration score, and based on values of collaboration scores calculated for each member of the team, generating an electronic message for delivery to a computing device to cause the computing device to act in accordance with an instruction contained within the electronic message.