Abstract: A hopper assembly for feeding literature to a literature dispenser. The literature dispenser and a label dispenser are positioned on opposite sides of a conveyor on which products being furnished with literature and labels are transported. The hopper assembly includes a chute which is designed to have an upstream chute portion adjacent the conveyor. The upstream chute portion is positioned within the reach of an operator who is stationed on the same side of the conveyer as the label dispenser, and a single operator can load both the hopper assembly and the label dispenser without moving from one side of the conveyor to the other. The hopper assembly also includes a literature escapement having a plurality of retaining members mounted on a pair of support elements. The retaining members engage a forward facing surface of a piece of literature and are arranged in spaced relationship to provide an opening through which the piece of literature is removable from the hopper assembly in the forward direction.