Abstract: Techniques and architectures for granular licensing in a computing environment having access to an app exchange that provides a listing of multiple apps available to a remote client electronic device in response to a download request. A registration request corresponding to a software package having multiple modules is received. A license definition is transmitted from the management entity. The license definition includes a license for one or more of the multiple modules. The software package and license definition are registered with the management entity, so that only authorized management entities can store license definitions or grant licenses. The license definitions are stored in a memory associated with the management entity. One or more licenses are transmitted to a client electronic device. The one or more licenses correspond to one or more of the multiple modules of the software package that the client electronic device is authorized to utilize.