Patents by Inventor Dwight Allen

Dwight Allen has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Method of delivery, targeting, and measuring advertising over networks
    Publication number: 20040172324
    Abstract: Methods and apparatuses for targeting the delivery of advertisements over a network such as the Internet are disclosed. Statistics are compiled on individual users and networks and the use of the advertisements is tracked to permit targeting of the advertisements of individual users. In response to requests from affiliated sites, an advertising server transmits to people accessing the page of a site an appropriate one of the advertisement based upon profiling of users and networks.
    Type: Application
    Filed: March 12, 2004
    Publication date: September 2, 2004
    Inventors: Dwight Allen Merriman, Kevin Joseph O'Connor
  • Method of delivery, targeting, and measuring advertising over networks
    Publication number: 20040172332
    Abstract: Methods and apparatuses for targeting the delivery of advertisements over a network such as the Internet are disclosed. Statistics are compiled on individual users and networks and the use of the advertisements is tracked to permit targeting of the advertisements of individual users. In response to requests from affiliated sites, an advertising server transmits to people accessing the page of a site an appropriate one of the advertisement based upon profiling of users and networks.
    Type: Application
    Filed: March 12, 2004
    Publication date: September 2, 2004
    Inventors: Dwight Allen Merriman, Kevin Joseph O'Connor
  • Method of delivery, targeting, and measuring advertising over networks
    Publication number: 20030028433
    Abstract: Methods and apparatuses for targeting the delivery of advertisements over a network such as the Internet are disclosed. Statistics are compiled on individual users and networks and the use of the advertisements is tracked to permit targeting of the advertisements of individual users. In response to requests from affiliated sites, an advertising server transmits to people accessing the page of a site an appropriate one of the advertisement based upon profiling of users and networks.
    Type: Application
    Filed: September 26, 2002
    Publication date: February 6, 2003
    Inventors: Dwight Allen Merriman, Kevin Joseph O'Conner
  • METHOD OF DELIVERY TARGETING AND MEASURING ADVERTISING OVER NETWORKS
    Publication number: 20020072965
    Abstract: Methods and apparatuses for targeting the delivery of advertisements over a network such as the Internet are disclosed. Statistics are compiled on individual users and networks and the use of the advertisements is tracked to permit targeting of the advertisements of individual users. In response to requests from affiliated sites, an advertising server transmits to people accessing the page of a site an appropriate one of the advertisement based upon profiling of users and networks.
    Type: Application
    Filed: April 15, 1999
    Publication date: June 13, 2002
    Inventors: DWIGHT ALLEN MERRIMAN, KEVIN JOSEPH O'CONNOR
  • Method of delivery, targeting, and measuring advertising over networks
    Patent number: 5948061
    Abstract: Methods and apparatuses for targeting the delivery of advertisements over a network such as the Internet are disclosed. Statistics are compiled on individual users and networks and the use of the advertisements is tracked to permit targeting of the advertisements of individual users. In response to requests from affiliated sites, an advertising server transmits to people accessing the page of a site an appropriate one of the advertisement based upon profiling of users and networks.
    Type: Grant
    Filed: October 29, 1996
    Date of Patent: September 7, 1999
    Assignee: Double Click, Inc.
    Inventors: Dwight Allen Merriman, Kevin Joseph O'Connor