Abstract: A nicotine pouch assembly includes a canister that is comprised of a fluid impermeable material. A lid is removably attachable to the canister for opening and closing the canister. A plurality of nicotine packets is each stored within the canister. Each of the nicotine packets is filled with a non-plant material and the non-plant material in each of the nicotine packets is infused with nicotine. A selected one of nicotine packets is insertable into a user's mouth such that the selected nicotine packet 22 is exposed to the user's saliva when the selected nicotine packet 22 is positioned in the user's mouth. In this way the nicotine packet in the user's mouth can release the nicotine into the user's saliva.