Abstract: A transparent plastic sign holder is designed to fit in C-channels of different heights along the front edges of merchandise display shelves. The sign holder is a plastic sheet with a backwardly folded, downwardly depending, first flap integrally connected to the upper edge of the main body panel of the sign holder, and a backwardly folded, upwardly extending second flap integrally connected to the lower edge of the main body panel. A sign can be slidingly engaged behind the transparent main body panel in the bights formed at the connection with the first and second flaps. The second flap has yet another or third backwardly folded, downwardly depending, flap integrally connected to its upper edge. The first and third flaps each have freely extending lower edge portions and have different heights corresponding to the heights of two different C-channels with which the sign holder is to be used.

Abstract: A plastic sign holder is designed to fit in C-channels of different heights along front edges of respective merchandise display shelves. The holder is a plastic sheet with downwardly folded flaps of different heights at the top and bottom edges. The flaps are adapted to the heights of the respective channels so that the holder can be reversed for selective use in either channel. Either way, one of the flaps fits hook-wise in the respective channel so that the holder depends downwardly to a level below the channel. The other flap forms an upwardly facing pocket at the bottom of the holder and a sign or label can be fitted between the flaps against the back face or the holder.