Patents by Inventor Edward E. Rhoads

Edward E. Rhoads has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20080172337
    Abstract: An apparatus and method for delivering targeted informational messages includes a computer system for creating a de-identified encrypted PID and de-identified patient transaction data in a retail store for transmission and storage. A subset of de-identified encrypted PIDs are associated with targeted informational messages by the system and transmitted to retail stores, where a targeted message is printed on behalf of the patient corresponding to the de-identified encrypted PID.
    Type: Application
    Filed: November 2, 2007
    Publication date: July 17, 2008
    Inventors: Simon Banfield, Edward E. Rhoads, Michael F. Roberts
  • Patent number: 7309001
    Abstract: An apparatus and method for delivering targeted informational messages includes a computer system for creating a de-identified encrypted PID and de-identified patient transaction data in a retail store for transmission and storage. A subset of de-identified encrypted PIDs are associated with targeted informational messages by the system and transmitted to retail stores, where a targeted message is printed on behalf of the patient corresponding to the de-identified encrypted PID.
    Type: Grant
    Filed: September 27, 2005
    Date of Patent: December 18, 2007
    Assignee: Catalina Marketing Corporation
    Inventors: Simon Banfield, Edward E. Rhoads, Michael F. Roberts