Abstract: A convertible toy includes a body portion having an inner cavity accessible via an opening extending along a length of the body portion and configured to receive a bag integratable with the toy and having a securing device for opening and closing the cavity and extending along the length of the body portion. The integrated bag of the convertible toy includes a panel having an opening with edges and is attached along the edges of the opening in the panel of the bag to a perimeter of the inner cavity of the toy so that it is insertable and removable in and from the inner cavity of the toy.

Abstract: A method for continuing the purchase experience of a personalized semi-custom toy in a follow-up on-line interface experience or in a physical retail experience. The method includes the steps of a consumer assembling a semi-custom toy configuration by selecting from among multiple major component styles and assembling the major component styles selected and selecting additional optional accessories to add to the major components resulting in a semi-custom toy configuration; the consumer inputting identifiers for the selected major component styles and accessories so that an over all toy identifier can be assigned, which is associated with and correlates to the resulting configuration; memorializing the information electronically into a consumer/toy-configuration profile stored in a database having electronic memory for future retrieval and manipulation.

Abstract: A retail store design and method that allows a consumer, particularly a younger child, to actively participate in the customization, assembly, and personalization of a modular toy vehicle while in the retail store environment. The store design can provide an overall experience to the consumer that is interactive and personal. With this store design and method the consumer does not have to settle on limited off-the-shelf variations in toy vehicle design. The consumer can customize their own toy vehicle based on their own individual taste and also participated in the assembly process and personalize the vehicle including assigning a vehicle identification number (VIN) and creating a personalized license plate.

Abstract: A quick mount and dismount design and method of installation for a toy rim and tire/wheel assembly comprising a tire/wheel having an outer tire portion and an inner core ring housing inside the outer tire portion, where the inner core ring housing has an interior cylindrical wall, where the interior wall has multiple ring like recesses. The inner core ring housing can be divided by an expansion seam to allow for press fitting the rim on the tire and press fitting the assembly onto the hub.

Abstract: A modular toy vehicle design having a universal mating system between the main chassis body and front end of the vehicle and the rear end body portion that is transformable such that multiple rear end body styles will interchangeably mate with one or multiple main chassis body and front end designs and where electrical interfaces can be automatically established between the main chassis body and front end and the rear end body portion simply by mating and aligning the two together. The design allows for an electrical connection to be made in the process of mechanically mating and aligning the main chassis body and front end of a toy vehicle to its rear end body portion. The main chassis body and front end can have what can be referred to as a flatbed portion, where the flat bed can have opposing longitudinally extending substantially upright side edges where each side edge can have a recessed groove or track extending along its length.

Abstract: A retail store design and method that allows a consumer, particularly a younger child, to actively participate in the customization, assembly, and personalization of a modular toy vehicle while in the retail store environment. The store design can provide an overall experience to the consumer that is interactive and personal. With this store design and method the consumer does not have to settle on limited off-the-shelf variations in toy vehicle design.

Abstract: A method for continuing the purchase experience of a personalized semi-custom toy in a follow-up on-line interface experience or in a physical retail experience. The method includes the steps of a consumer assembling a semi-custom toy configuration by selecting from among multiple major component styles and assembling the major component styles selected and selecting additional optional accessories to add to the major components resulting in a semi-custom toy configuration; the consumer inputting identifiers for the selected major component styles and accessories so that an over all toy identifier can be assigned, which is associated with and correlates to the resulting configuration; memorializing the information electronically into a consumer/toy-configuration profile stored in a database having electronic memory for future retrieval and manipulation.

Abstract: A quick mount and dismount design and method of installation for a toy rim and tire/wheel assembly comprising a tire/wheel having an outer tire portion and an inner core ring housing inside the outer tire portion, where the inner core ring housing has an interior cylindrical wall, where the interior wall has multiple ring like recesses. The inner core ring housing can be divided by an expansion seam to allow for press fitting the rim on the tire and press fitting the assembly onto the hub.