Abstract: The present invention provides a retrofitting shell feeding attachment for shotgun shell reloading machines. The invention includes a declined tray held by a forked tray support, a funnel tube member leading from a discharge port located in the tray, and a feed tube leading from the funnel tube member and into a plunger block device. The plunger block device uses a linkage mechanism joined to a shell sliding member to automatically translate the vertical reciprocating motion of a plate member on the machine into sequential horizontal motions for sliding the shells discharging from the feed tube into proper loading position underneath the plate member.