Patents by Inventor Edward Philip Trezise

Edward Philip Trezise has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • IDENTIFYING ACTIONS FOR DIFFERENT GROUPS OF USERS AFTER PRESENTATION OF A CONTENT ITEM TO THE GROUPS OF USERS
    Publication number: 20190156366
    Abstract: An online system maintains various models each corresponding to an action, with a model determining a likelihood of an online system user performing the action after being presented with content. A publishing user provides the online system with a content item for presentation to users of the online system and with information identifying sets of users to be presented with the content item. Different sets of users have one or more differing characteristics. The online system applies various models to identified users in each set to determine likelihoods of users in each set performing actions corresponding to different models after being presented with the content item. Based on the likelihoods, the online system selects actions for each set and presents the publishing user with information identifying actions selected for each set.
    Type: Application
    Filed: November 17, 2017
    Publication date: May 23, 2019
    Inventors: Mairin Gates Wilson, Edward Philip Trezise, Renato Igor Santos