Abstract: The celebrity focused website may be depicted as a representation of a commercial establishment (such as a hotel) having a plurality of virtual spaces (such as hotel suites) that are occupied by one or more residents (such as a celebrity). The resident may personalize the virtual space with personal and/or ecommerce content. Personalized content may include pre-recorded responses that are relayed to the visitor in response to utterances posed by the visitor, giving the visitor a pseudo interactive experience with the resident. To encourage interesting content, the website operator may issue reward points to the resident based on internet traffic the resident attracts. By integrating personal, entertainment, and commercial aspects, the resident may leverage existing tools and infrastructure to rapidly build an online presence. Meanwhile, site visitors receive a richer, more complete, user experience. The website operator may leverage these benefits to generate revenue and expand traffic to the website.