Patents by Inventor Eric Christopher Saam

Eric Christopher Saam has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 8429014
    Abstract: Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled.
    Type: Grant
    Filed: June 25, 2010
    Date of Patent: April 23, 2013
    Assignee: Google Inc.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin R J B Donovan, Brian Hammond, Elizabeth Klein, Matthew Gordon Knell, Ron McCoy, Sara Frances Plath, Dan C. Porter, Eric Christopher Saam
  • Publication number: 20100332321
    Abstract: Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled.
    Type: Application
    Filed: June 25, 2010
    Publication date: December 30, 2010
    Applicant: GOOGLE INC.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin R.J.B Donovan, Brian Hammond, Elizabeth Klein, Matthew Gordon Knell, Ron McCoy, Sara Frances Plath, Dan C. Porter, Eric Christopher Saam
  • Patent number: 7752073
    Abstract: Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled.
    Type: Grant
    Filed: October 19, 2005
    Date of Patent: July 6, 2010
    Assignee: Google Inc.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin R J B Donovan, Brian Hammond, Elizabeth Klein, Matthew Gordon Knell, Ron McCoy, Sara Frances Plath, Dan C. Porter, Eric Christopher Saam
  • Patent number: 7752072
    Abstract: Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled.
    Type: Grant
    Filed: December 4, 2002
    Date of Patent: July 6, 2010
    Assignee: Google Inc.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin R J B Donovan, Brian Hammond, Elizabeth Klein, Matthew Gordon Knell, Ron McCoy, Sara Frances Plath, Dan C. Porter, Eric Christopher Saam
  • Publication number: 20040015397
    Abstract: Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled.
    Type: Application
    Filed: December 4, 2002
    Publication date: January 22, 2004
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin RJB Donovan, Brian Hammond, Elizabeth Klein, Matthew Gordon Knell, Ron McCoy, Sara Frances Plath, Dan C. Porter, Eric Christopher Saam