Patents by Inventor Erik Michaels-Ober

Erik Michaels-Ober has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20180144367
    Abstract: A method and system for serving advertisements to a user of a social network, the social network being an internet based web platform with a plurality of user accounts, including creating a user summary by extracting implicit user attributes from a user account of the social network; creating a plurality of advertisement summaries composed in a format shared by the user summary; comparing the user summary to an advertisement summary to calculate a similarity score; and serving an advertisement to the user based on criteria related to the similarity score.
    Type: Application
    Filed: November 28, 2017
    Publication date: May 24, 2018
    Inventors: Jon Elvekrog, John Manoogian, Erik Michaels-Ober
  • Publication number: 20160343036
    Abstract: A method and system for dynamically responding to advertisement reactions of a user in social network that includes serving an initial advertisement to a user of a social network; gathering a response action of the user associated with the initial advertisement; categorizing a quality of the response action of the user; creating an advertiser response based on the quality of the response action; and sending the response to the user.
    Type: Application
    Filed: June 16, 2016
    Publication date: November 24, 2016
    Inventors: Jon Elvekrog, John Manoogian, III, Erik Michaels-Ober
  • Publication number: 20160267536
    Abstract: A method and system for serving advertisements to a user of a social network, the social network being an internet based web platform with a plurality of user accounts, including creating a user summary by extracting implicit user attributes from a user account of the social network; creating a plurality of advertisement summaries composed in a format shared by the user summary; comparing the user summary to an advertisement summary to calculate a similarity score; and serving an advertisement to the user based on criteria related to the similarity score.
    Type: Application
    Filed: May 20, 2016
    Publication date: September 15, 2016
    Inventors: Jon Elvekrog, John Manoogian, Erik Michaels-Ober
  • Publication number: 20140195335
    Abstract: A method and system for dynamically responding to advertisement reactions of a user in social network that includes serving an initial advertisement to a user of a social network; gathering a response action of the user associated with the initial advertisement; categorizing a quality of the response action of the user; creating an advertiser response based on the quality of the response action; and sending the response to the user.
    Type: Application
    Filed: March 10, 2014
    Publication date: July 10, 2014
    Applicant: 140 Proof, Inc.
    Inventors: Jon Elvekrog, John Manoogian, Erik Michaels-Ober
  • Publication number: 20140188627
    Abstract: A method and system for serving advertisements to a user of a social network, the social network being an internet based web platform with a plurality of user accounts, including creating a user summary by extracting implicit user attributes from a user account of the social network; creating a plurality of advertisement summaries composed in a format shared by the user summary; comparing the user summary to an advertisement summary to calculate a similarity score; and serving an advertisement to the user based on criteria related to the similarity score.
    Type: Application
    Filed: March 4, 2014
    Publication date: July 3, 2014
    Applicant: 140 Proof, Inc.
    Inventors: Jon Elvekrog, John Manoogian, Erik Michaels-Ober
  • Publication number: 20110153423
    Abstract: A method and system for serving advertisements to a user of a social network, the social network being an internet based web platform with a plurality of user accounts, including creating a user summary by extracting implicit user attributes from a user account of the social network; creating a plurality of advertisement summaries composed in a format shared by the user summary; comparing the user summary to an advertisement summary to calculate a similarity score; and serving an advertisement to the user based on criteria related to the similarity score.
    Type: Application
    Filed: June 21, 2010
    Publication date: June 23, 2011
    Inventors: Jon Elvekrog, John Manoogian, III, Erik Michaels-Ober
  • Publication number: 20110153414
    Abstract: A method and system for dynamically responding to advertisement reactions of a user in social network that includes serving an initial advertisement to a user of a social network; gathering a response action of the user associated with the initial advertisement; categorizing a quality of the response action of the user; creating an advertiser response based on the quality of the response action; and sending the response to the user.
    Type: Application
    Filed: June 21, 2010
    Publication date: June 23, 2011
    Inventors: Jon Elvekrog, John Manoogian, III, Erik Michaels-Ober