Abstract: A method for distributing coupons through a network and online coupon distribution network, including the steps of: (a) storing offers and coupon codes from sellers on a coupon distribution server; (b) installing and configuring a web widget in a first seller's ecommerce store server; (c) displaying on the web widget at a shopper's terminal, offers or coupon codes from one or more other sellers in the coupon exchange network; (d) allowing a shopper to select or request one or more of the displayed offers or coupon codes; (e) sending from the coupon distribution server, the coupon code associated with the selected offer to the shopper terminal; and (f) recording transaction information about the shopper and selected offer. The invention also provides for the ranking of sellers in the network to control the display of the seller's offers and coupons.