Abstract: Methods, systems, and apparatus, including computer programs and including a method for matching followers to a performance to be held at a venue by a vendor are provided. The method includes polling followers of a vendor to determine a number of followers interested in committing to attend a performance at a physical venue and receiving pledges from followers to attend the performance. The method further includes identifying matching venues for hosting/sourcing the performance including reviewing venue requirements associated with candidate venues and identifying matching venues based on venue requirements of a respective venue and, for example, a number of pledges received. The method further includes providing a notification of a match to an entity associated with a matching venue, receiving an indication from the entity that the vendor is interested in hosting/sourcing the performance, and providing a notification to the followers including providing a code for attending the performance.