Abstract: A support for the display of finger ring in a jeweler's window, comprises a base having a stepped upper surface and an integral flexible tongue capable of being bent back into U-shape to form an elastic clip to hold the ring to be displayed on a step of the base. The base is recessed below the tongue to receive a price label attached to the ring and has a forward portion on which the price is displayed. The base has holes for fixing it to the floor of the display window to impede theft. The support is of one-piece molded plastic construction.