Abstract: Systems and methods for virtual reality cognitive messaging are disclosed. In embodiments, a computer-implemented method, comprises: obtaining, by a computing device, a virtual reality space based on a physical venue; creating, by the computing device, an enhanced virtual reality space by inserting one or more colliders into the virtual reality space, wherein the placement of the one or more colliders in the enhanced virtual reality space maps to a placement of one or more beacons in the physical venue; initiating, by the computing device, a virtual tour of the enhanced virtual reality space; sensing, by the computing device, that a virtual user has collided with one of the one or more colliders in the enhanced virtual reality space during the virtual tour; and sending, by the computing device, a request for event information associated with the one or more beacons in the physical venue to a messaging server.