Abstract: Devices and methods of directing fragmented content, such as video or audio, to content players are disclosed. Requests are sent from content players to fragment directors to download fragmented content. The fragment directors identify, either internally or externally, content servers hosting said fragmented content. URLs corresponding to fragments of the fragmented content and pointing to different content servers are identified and selected by the fragment directors based on directing criteria. The URLs are provided to the content players. Therefore the fragmented content is balanced or switched on a fragment level among different content servers or groups of content servers.