Abstract: The field of the invention relates to wireless-based applications, and more particularly to systems and methods for personalizing the atmospherics of a user with a personal computing device. In one embodiment, a computer-based system for personalizing one or more parameters of a surrounding environment based on a user identification associated with a personal computing device includes a personalization engine subsystem coupled to a computer network having a local area defined by a distance from the personalization engine subsystem, wherein the personalization engine subsystem is configured to identify when the personal computing device is within the local area and to obtain the user identification associated with the personal computing device. The system further includes a personalization database and one or more parameter controllers communicatively coupled to the personalization engine subsystem to enable personalization of the surrounding environment.