Abstract: A theft deterrent device adapted to be connected to an item of merchandise to discourage shoplifting includes a flexible lanyard. In one embodiment, the first end of the lanyard is removably anchored to the holder with the second end of the lanyard being lockable to the holder. The lanyard may thus be replaced if severed by a shoplifter so that the holder may be reused. The invention also provides a lanyard having first and second ends with a latch that holds that ends together so that the ends may be inserted as a unit into the holder before being locked to the holder.

Abstract: A theft deterrent device that can be securely connected to an item of merchandise includes a U-shaped clasp that selectively locks within a housing having a base and a hinged lock member. The lock member is movable between unlocked and locked positions with the locked position of the locked member securely locking the end of the clasp within the housing so that it cannot be removed until a specially designed key is used to unlock the lock member from the housing. The lock member engages the end of the clasp in at least two directions on two different sides to form a secure locking arrangement.