Abstract: A system and process provide a novel methodology to improve advertising performance by creating and testing new ad copy within advertisements more effectively and efficiently. The system includes an automated technology that produces a virtually unlimited number of predictably high-quality machine-generated advertisements, by combining and recombining the words and phrases (e.g., ad copy) that have proven to be most effective in previous advertisements with new words and phrases that are determined as likely to be effective based on the motivations of the target audience that will be viewing the advertisements. The novel technology is a combined order of specific rules that renders information into a specific format that is then used and applied to create desired results in the form of top performing ad copy and top performing machine-generated advertisements.

Abstract: A system and process provide a novel methodology to improve advertising performance by creating and testing new ad copy within advertisements more effectively and efficiently. The system includes an automated technology that produces a virtually unlimited number of predictably high-quality machine-generated advertisements, by combining and recombining the words and phrases (e.g., ad copy) that have proven to be most effective in previous advertisements with new words and phrases that are determined as likely to be effective based on the motivations of the target audience that will be viewing the advertisements. The novel technology is a combined order of specific rules that renders information into a specific format that is then used and applied to create desired results in the form of top performing ad copy and top performing machine-generated advertisements.

Abstract: A telecommunications system uses software applications called user agents, that are preferably Internet-based and that operate on behalf of users in a telecommunications hosting server to control call connections under control of a telecommunications network server that interfaces with the telecommunications hosting server as well as a connection-based public telephone network. The telecommunications hosting server operates on a computer network on behalf of the user agents to provide call signaling in support of many advanced calling and telecommunications services. The functionality and performance (e.g., execution) of the user agent(s) preferably takes place primarily within the telecommunications hosting server, though user client computers can provide some and possibly all of the user agent functionality, depending upon the particular implementation chosen.

Abstract: A telecommunications system uses software applications called user agents, that are preferably Internet-based and that operate on behalf of users in a telecommunications hosting server to control call connections under control of a telecommunications network server that interfaces with the telecommunications hosting server as well as a connection-based public-telephone network. The telecommunications hosting server operates on a computer network on behalf of the user agents to provide call signaling in support of many advanced calling and telecommunications services. The functionality and, performance (e.g., execution) of the user agent(s) preferably takes place primarily within the telecommunications hosting server, though user client computers can provide some and possibly all of the user agent functionality, depending upon the particular implementation chosen.

Abstract: A remote access server provides a remote user with access to a local computer network. The server receives a user identification string from its communication port, the string having been entered by the remote user at a remote computer which is coupled to the communication port. The string identifies the remote user. The server uses the string to access a database and determine an internet protocol (IP) address associated with the string. The remote computer needs the IP address to communicate on the local computer network. The database includes a user identification string for each remote user and an IP address for each string. The remote access server sends the IP address to the remote computer via the communication port. The server then allows the remote computer to access the local computer network and to communicate on the local computer network using the IP address.