Abstract: A fishing rod holder is provided which may be driven into the ground, and which includes a tubular portion for receiving the handle of a fishing rod and for supporting the rod at a desired angle so that it extends out over the body of water from which fish are to be extracted. The tubular portion includes a slot at its upper end through which the reel of the fishing line extends. An electrical indicator unit, which may include a buzzer, a light, or other electrically energized indicator, is mounted on the side of the tubular portion near its upper end. The electrical indicator unit is self-contained in a separate case, and it includes the usual batteries and electrically energized indicator. The unit also includes a spring-loaded energized trigger which extends into the tubular portion of the holder through the aforesaid slot. The handle of the fishing rod normally rests against the trigger without sufficient force to cause it to energize the electric indicator.