Abstract: A transfer apparatus for transferring an image of a developer from an image-bearing medium onto an image receiving medium in a transfer zone includes a heating device that heats the image-bearing medium, an adjustable power supply device that supplies electrical power to the heating device, a first temperature sensor for sensing a basis temperature in the vicinity of the image-bearing medium away from the transfer zone and for transmitting to a controller a signal indicative of the basis temperature. The controller is adapted to adjust the power supplied by the power supply device to the heating device to obtain a target temperature in the transfer zone, in response to the signal indicative of the sensed basis temperature and based on a pre-established relationship between the power supplied to the heating device and a temperature difference between a temperature in the transfer zone and the basis temperature.