Patents by Inventor Ganapa Sashidhara Murthy
Ganapa Sashidhara Murthy has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
-
Patent number: 11587029Abstract: A method for product compliance includes receiving, at data processing hardware, a planogram defining a representative placement of a product on a display shelf and receiving at least one image from an imaging device having a field of view arranged to capture a top surface of the display shelf. The method also includes determining whether the product is disposed on the display shelf based on the at least one image. When the product is disposed on the display shelf, the method includes determining an actual placement of the product on the display shelf and comparing the actual placement of the product to the representative placement of the product defined by the planogram. The method further includes determining a planogram compliance based on the comparison of the actual placement of the product to the representative placement of the product and communicating the planogram compliance to a network.Type: GrantFiled: March 20, 2020Date of Patent: February 21, 2023Assignee: Kellogg CompanyInventors: Ganapa Sashidhara Murthy, Daniel Brian Yousef, Eric Kanagy
-
Patent number: 11227307Abstract: A method includes receiving a user identifier and instructing display systems to display media content based on the user identifier. Each display system has a corresponding screen. The method also includes receiving image data from an imaging system configured to have a field of view arranged to capture images of a user. The method further includes determining gaze characteristics of the user including a gaze target of the user. The method further includes determining whether the gaze target corresponds to one of the screens. When the gaze target corresponds to one of the screens, the method includes determining a time period of gaze engagement with the corresponding screen. The method also includes storing at least one of the gaze characteristics and the media content or an identifier of the media content displayed on the screen corresponding to the gaze target.Type: GrantFiled: April 9, 2020Date of Patent: January 18, 2022Assignee: Kellogg CompanyInventors: Gustav Hoffman, Ganapa Sashidhara Murthy
-
Patent number: 10991006Abstract: A method for transmitting a campaign notification message to a shopper mobile computing device includes receiving a condition set from a computing device corresponding to a user for generating the campaign notification message. The condition set includes a defined campaign type, at least one proximity detection device activated by the user and at least one proximity-based delivery parameter indicating campaign content related to the defined campaign type, wherein the campaign content is associated with a corresponding range of proximities in relation to the activated proximity detection device. The method also includes receiving proximity information from the shopper mobile computing device indicating a proximity of the shopper mobile computing device in relation to the activated proximity detection device.Type: GrantFiled: June 17, 2019Date of Patent: April 27, 2021Assignee: Kellogg CompanyInventor: Ganapa Sashidhara Murthy
-
Publication number: 20200242659Abstract: A method for media content tracking is disclosed. The method includes receiving a user identifier and instructing display systems to display media content based on the user identifier. Each display system has a corresponding screen. The method also includes receiving image data from an imaging system configured to have a field of view arranged to capture images of a user. The method further includes determining gaze characteristics of the user including a gaze target of the user. The method further includes determining whether the gaze target corresponds to one of the screens. When the gaze target corresponds to one of the screens, the method includes determining a time period of gaze engagement with the corresponding screen. The method also includes storing at least one of the gaze characteristics and the media content or an identifier of the media content displayed on the screen corresponding to the gaze target.Type: ApplicationFiled: April 9, 2020Publication date: July 30, 2020Applicant: Kellogg CompanyInventors: Gustav Hoffman, Ganapa Sashidhara Murthy
-
Publication number: 20200219046Abstract: A method for product compliance includes receiving, at data processing hardware, a planogram defining a representative placement of a product on a display shelf and receiving at least one image from an imaging device having a field of view arranged to capture a top surface of the display shelf. The method also includes determining whether the product is disposed on the display shelf based on the at least one image. When the product is disposed on the display shelf, the method includes determining an actual placement of the product on the display shelf and comparing the actual placement of the product to the representative placement of the product defined by the planogram. The method further includes determining a planogram compliance based on the comparison of the actual placement of the product to the representative placement of the product and communicating the planogram compliance to a network.Type: ApplicationFiled: March 20, 2020Publication date: July 9, 2020Applicant: Kellogg CompanyInventors: Ganapa Sashidhara Murthy, Daniel Brian Yousef, Eric Kanagy
-
Patent number: 10650405Abstract: A method for media content tracking is disclosed. The method includes receiving a user identifier and instructing display systems to display media content based on the user identifier. Each display system has a corresponding screen. The method also includes receiving image data from an imaging system configured to have a field of view arranged to capture images of a user. The method further includes determining gaze characteristics of the user including a gaze target of the user. The method further includes determining whether the gaze target corresponds to one of the screens. When the gaze target corresponds to one of the screens, the method includes determining a time period of gaze engagement with the corresponding screen. The method also includes storing at least one of the gaze characteristics and the media content or an identifier of the media content displayed on the screen corresponding to the gaze target.Type: GrantFiled: March 21, 2017Date of Patent: May 12, 2020Assignee: Kellogg CompanyInventors: Gustav Hoffman, Ganapa Sashidhara Murthy
-
Patent number: 10643177Abstract: A method for product compliance includes receiving, at data processing hardware, a planogram defining a representative placement of a product on a display shelf and receiving at least one image from an imaging device having a field of view arranged to capture a top surface of the display shelf. The method also includes determining whether the product is disposed on the display shelf based on the at least one image. When the product is disposed on the display shelf, the method includes determining an actual placement of the product on the display shelf and comparing the actual placement of the product to the representative placement of the product defined by the planogram. The method further includes determining a planogram compliance based on the comparison of the actual placement of the product to the representative placement of the product and communicating the planogram compliance to a network.Type: GrantFiled: March 21, 2017Date of Patent: May 5, 2020Assignee: Kellogg CompanyInventors: Ganapa Sashidhara Murthy, Daniel Brian Yousef
-
Publication number: 20190303969Abstract: A method for transmitting a campaign notification message to a shopper mobile computing device includes receiving a condition set from a computing device corresponding to a user for generating the campaign notification message. The condition set includes a defined campaign type, at least one proximity detection device activated by the user and at least one proximity-based delivery parameter indicating campaign content related to the defined campaign type, wherein the campaign content is associated with a corresponding range of proximities in relation to the activated proximity detection device. The method also includes receiving proximity information from the shopper mobile computing device indicating a proximity of the shopper mobile computing device in relation to the activated proximity detection device.Type: ApplicationFiled: June 17, 2019Publication date: October 3, 2019Applicant: Kellogg CompanyInventor: Ganapa Sashidhara Murthy
-
Patent number: 10366416Abstract: A method for transmitting a campaign notification message to a shopper mobile computing device includes receiving a condition set from a computing device corresponding to a user for generating the campaign notification message. The condition set includes a defined campaign type, at least one proximity detection device activated by the user and at least one proximity-based delivery parameter indicating campaign content related to the defined campaign type, wherein the campaign content is associated with a corresponding range of proximities in relation to the activated proximity detection device. The method also includes receiving proximity information from the shopper mobile computing device indicating a proximity of the shopper mobile computing device in relation to the activated proximity detection device.Type: GrantFiled: April 30, 2015Date of Patent: July 30, 2019Assignee: Kellogg CompanyInventor: Ganapa Sashidhara Murthy
-
Publication number: 20180276596Abstract: A method for product compliance includes receiving, at data processing hardware, a planogram defining a representative placement of a product on a display shelf and receiving at least one image from an imaging device having a field of view arranged to capture a top surface of the display shelf. The method also includes determining whether the product is disposed on the display shelf based on the at least one image. When the product is disposed on the display shelf, the method includes determining an actual placement of the product on the display shelf and comparing the actual placement of the product to the representative placement of the product defined by the planogram. The method further includes determining a planogram compliance based on the comparison of the actual placement of the product to the representative placement of the product and communicating the planogram compliance to a network.Type: ApplicationFiled: March 21, 2017Publication date: September 27, 2018Applicant: Kellogg CompanyInventors: Ganapa Sashidhara Murthy, Daniel Brian Yousef
-
Publication number: 20180276706Abstract: A method for media content tracking is disclosed. The method includes receiving a user identifier and instructing display systems to display media content based on the user identifier. Each display system has a corresponding screen. The method also includes receiving image data from an imaging system configured to have a field of view arranged to capture images of a user. The method further includes determining gaze characteristics of the user including a gaze target of the user. The method further includes determining whether the gaze target corresponds to one of the screens. When the gaze target corresponds to one of the screens, the method includes determining a time period of gaze engagement with the corresponding screen. The method also includes storing at least one of the gaze characteristics and the media content or an identifier of the media content displayed on the screen corresponding to the gaze target.Type: ApplicationFiled: March 21, 2017Publication date: September 27, 2018Applicant: Kellogg CompanyInventors: Gustav Hoffman, Ganapa Sashidhara Murthy
-
Publication number: 20160321696Abstract: A method for transmitting a campaign notification message to a shopper mobile computing device includes receiving a condition set from a computing device corresponding to a user for generating the campaign notification message. The condition set includes a defined campaign type, at least one proximity detection device activated by the user and at least one proximity-based delivery parameter indicating campaign content related to the defined campaign type, wherein the campaign content is associated with a corresponding range of proximities in relation to the activated proximity detection device. The method also includes receiving proximity information from the shopper mobile computing device indicating a proximity of the shopper mobile computing device in relation to the activated proximity detection device.Type: ApplicationFiled: April 30, 2015Publication date: November 3, 2016Applicant: Kellogg CompanyInventor: Ganapa Sashidhara Murthy
-
Patent number: D837576Type: GrantFiled: March 23, 2017Date of Patent: January 8, 2019Assignee: Kellogg CompanyInventors: Ganapa Sashidhara Murthy, Daniel Brian Yousef
-
Patent number: D841372Type: GrantFiled: July 16, 2018Date of Patent: February 26, 2019Assignee: Kellogg CompanyInventors: Ganapa Sashidhara Murthy, Daniel Brian Yousef