Abstract: The present disclosure relates to a method, apparatus, electronic device and storage medium for presentation of a matching scheme. The method comprises: acquiring a set of matching schemes; transmitting, to a first terminal, attribute information of matching schemes in the set of matching schemes, so that the first terminal displays attribute information of matching schemes comprised in the set of matching schemes; in response to a selection request for one of matching schemes transmitted by the first terminal, determining the selected matching scheme as a matching scheme to be explained; in response to a presentation request for the matching scheme to be explained that is transmitted by a second terminal, transmitting attribute information of the matching scheme to be explained to the second terminal, so that the second terminal presents a target information streaming page comprising at least a part of attribute information of the matching scheme to be explained.